Industry.
Eric Jackson to Yahoo: I Can Quit You, and I Did
One of the most outspoken investors during the Microsoft-tries-to-buy-Yahoo debacle was Eric Jackson. Mr. Jackson leads a group 146 shareholders that owned…
Google Translate Adds Widget, Notranslate Code Snippets
Google Translate has released a few updates to help you translate, or not, your pages for your site visitors. First up is…
SEW Experts: Landing Page Optimization: Guessing vs. Testing
Even the most experienced experts will be wrong much of the time because no one person can envision the diverse needs of…
SEW Experts: Googloomy Times, Desperate Measures
Crashing markets, bank bailouts, and government investments in the private sector are the new norm. In today’s Searching for Meaning column, “Googloomy…
Where’s The ROI?
Would you divert your offline marketing dollars to marketing that can be measured; where you can know how, where, and how much…
SearchDay | Where’s The ROI?
Today's search engine marketing news and opinion: Where's The ROI?; Are You Measuring SEO Success Correctly?; Google, Yahoo Trying to Work It…
Google, Yahoo Trying to Work It Out with the DOJ
Google and Yahoo are attempting to avoid an antitrust lawsuit by working with Department of Justice on their search advertising partnership, according…
Yahoo Begins Offline Advertising Campaign for Search
Yahoo is beginning an aggressive advertising campaign in order to get people to use it (again) for search. Expect to see display…
Health Web Site Wars Continue: HealthGrades Acquires Wrong Diagnosis
WebMD is apparently the target of yet another merger by 2 major health web sites. Last week, Revolution Health and Everyday Health…
Omniture Acquires Site Search and Merchandising Business from Mercado
Omniture has agreed to acquire the site search and merchandising assets of Mercado. Already a partner of Omniture, Mercado’s tools were previously…