Industry.
Google AdSense Offers Expandable, Rich Media Ads
Google AdSense is introducing expandable ads to their ad offering. Expandable ads are ones that increase when an action is taken. With…
SearchDay | The End of the Beginning
Today's search engine marketing news and opinion: The End of the Beginning; SEMPO Names 2009 Officers; Gen Y's Notice Social Network Ads,…
Google’s Kaushik Says Measuring Clicks Is For Idiots, Bounce Rates Are It
It seems to be denigrate users week at Google. CEO Eric Schmidt called Twitter a “poor man’s email”, now the company’s analytics…
The End of the Beginning
The first generation of the search-advertising model has passed. The next generation of search advertising and natural search will take some of…
SEMPO Names 2009 Officers
SEMPO, the Search Engine Marketing Professional Organization, has elected a new slate of officers for 2009. Jeffrey Pruitt, formerly SEMPO president and…
SearchDay | SMB Link Building Without a Dime
Today's search engine marketing news and opinion: SMB Link Building Without a Dime; Search Engine Optimization in a Down Economy; Nofollow on…
More Time Spent Online Communicating Than Getting Entertained
As the social Internet continues to grow, people's online activities are changing, too
SMB Link Building Without a Dime
Link building doesn't have to be expensive. The first step in finding good links actually started a while ago, when you got…
Search Engine Optimization in a Down Economy
During the last downturn, we witnessed Google become a leader in their space without a huge marketing budget. They had a better…
MapQuest Launches On-Map Search Tool: Find Coffee On Your Route
MapQuest has enhanced its Business Locator with an On-Map Search Tool. The tool helps users find businesses along routes they plan with…