Industry.
iProspect to Accelerate Global Expansion
Aegis Group’s Isobar, which acquired PPC search agency iProspect for $50 million two years ago, is expanding the iProspect brand globally, beginning with Isobar’s digital agencies in 36…
Search Headlines & Links: Apr. 4, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
Yahoo Alpha (beta) Tested Down Under
Yahoo is testing a new search interface called alpha, which meta-searches several Yahoo properties, and also allow users to add their own…
Optimize Your Schedule for SES NY
Need a game plan for making the most of the Search Engine Strategies conference in New York next week? Greg Jarboe has…
Need Help Planning Your SES Schedule?
Search Engine Strategies New York is coming up next week, as you know. If you’re a first-time attendee, you may be feeling…
Paid Search Webcast Today
Can’t wait a moment longer to quench your thirst for search marketing knowledge? Search Engine Strategies New York is less than a…
Troogle?
It appears that fresh speculation has emerged about whether or not Google will launch a vertical search capability focused on travel. This…
Google Website Optimizer Now Widely Available
Google Website Optimizer, which was launched in beta in October, is now being made widely available. The A/B and multivariate page testing…
Search Headlines & Links: Apr. 3, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
Video and Mobile Search Take Center Stage
At The Kelsey Group's recent Drilling Down on Local conference, the local search buzz was all about video and mobile.
FAST Acquires Convera’s Retrievalware Technology
Norwegian search technology provider FAST Search & Transfer has picked up Virginia-based Convera’s RetrievalWare enterprise search business for $23 million in cash.…
Medical Vertical Search Being Chased by Microsoft and Google
A recent post on the business | bytes | genes | molecules blog talks about the investments being made by Google and…
Google Tests TV Advertising
Google’s rumored foray into managing television ads with its AdWords platform has entered the next phase with a limited trial program over…
Time and Money: Small Businesses Have Little of Each
By thoroughly evaluating each search marketing opportunity you're presented with, you'll be more likely to invest your time and money in things…
The Search Engine Update – Number 241 – Apr. 3, 2007
Search Engine Watch's recap of top search engine stories, featuring exclusive content for members since our last newsletter.
Search Headlines & Links: Apr. 2, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
Highlights from the SEW Blog: Apr. 2, 2007
Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web.
ZoomInfo Retools Its Business Info Search
Business information search engine ZoomInfo has retooled its offering to create a single user interface for its various products. The new search…
Is Yahoo Underground an April Fool’s Joke?
Michael Arrington of TechCrunch takes a look at Yahoo Underground, presented by Yahoo News. The site was launched on April 1, and…
Search-Related April Fools’ Round-Up
I’ve never been a fan of April Fools’ jokes. Some people can pull them off and make them funny. Other people don’t…
Who’s Buying DoubleClick?
Last week, Microsoft was the rumored acquirer of DoubleClick’s remaining businesses, which include the DART ad serving system and Performics search and…
Rich Skrenta, Google, Vertical Search
Rich Skrenta, the CEO of Topix, recently offered up some thoughts about Strategies for Beating Google. One thing he states clearly is…
Search Headlines & Links: Mar. 30, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
WebFetch, new meta search engine, launches in UK
E-consultancy reports the launch of WebFetch, a new meta search engine in the UK. In addition to web search results from Google,…
Is This the Year for Mobile Search?
Each year for the past three years, mobile search has been predicted to break out. It hasn't yet, but there are signs…
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