Industry.
What Do Users Get on Google News Local Search? Zip.
Google News now slices and dices local news by zip code. Before passing judgment on the new Google News feature — launched on the Google News blog under…
SEW Experts: Coffee, Tea, or Link Love?
Developing links for a business-to-business (B2B) site can be a challenge. In today’s Link Love column, “Coffee, Tea, or Link Love?,” Justilien…
SEW Experts: Why Search is Still Prehistoric – Part 2
Many search marketers were disappointed with the Yahoo Panama release, finding it to be more of a catch-up to Google than a…
Top 10 Search Terms in 10 Categories, January 2008
The month's top search terms in 10 categories.
Search Headlines & Links: February 6, 2008
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
Social Media Could Thrive In a Recession Says Forrester Research
Marketing and PR people hate to hear talk of a recession or a depression. Our budgets are always the first to get…
Yahoo Desperately Seeking Suitor
With limited options, Yahoo board members face increased pressure to accept Microsoft’s hostile bid. Yahoo has resisted Microsoft’s advances in the past,…
2008: Google, Yahoo and MSN Join Together
Industry insider's view of Internet titans Google, Yahoo, Microsoft, and Yahoocrosoft.
SEW Experts: How to Engage Customers in Search Marketing
Relationships between businesses and customers are changing. Search marketing can no longer operate in a vacuum, but is just a part of…
SEW Experts: 2008: Google, Yahoo and MSN Join Together
This just in: Microsoft, Google and Yahoo have agreed to combine forces to create MicroGooHoo, a universally accessible platform to provide clearly…
Super Bowl XLII Ads – Where’s the URL?
Some Super Bowl advertisers used their 30 seconds to drive visitors to their Web sites, while others made it difficult to find…
Google is the Bomb! Obama, McC, Mitt, Hill, Huck, Paul on Super Tuesday
Google is the bomb on Super Tuesday for election results. Check out the new Google News Elections coverage section and Google Maps.…
Search Headlines & Links: February 5, 2008
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
Yahoo! Acquires FoxyTunes
While all eyes are still focused on Microsoft’s proposed purchase of Yahoo!, Yahoo! has already made its first (real) acquisition of 2008…
Microsoft-Yahoo: No Mention of Publisher Deals
With all the news about Microhoo, no one’s mentioned how current content deals with publishers might change — for better or worse.…
4 Ways Google AdWords Can Increase Small Business Profits
What are the four easiest ways a small business can increase profits from Google AdWords campaigns?
Breaking News: New Leadership at Efficient Frontier
Search engine marketing firm Efficient Frontier today appointed Ellen Siminoff chairman of the board and named president James Beriker as the new…
SEW Experts: Don’t Waste Money on a So-Called SEO Specialist?
A publication sent to American Express small business cardholders suggests that SEO is a waste of money. In today’s au Natural column,…
SEW Experts: 4 Ways Google AdWords Can Increase Small Business Profits
Sometimes AdWords accounts are set up with the best of intentions, only to languish or be turned off because they’re not meeting…
U.S. Search Engine Rankings, December 2007
Top core search engines and leading engines by share of searches in the U.S. for December 2007.
Highlights from the SEW Blog: January 28-February 1, 2008
Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web.
Search Headlines & Links: February 4, 2008
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
Just the First Shot
Unless you’ve been living in a cave this past week—or at least not reading this blog—you’ve heard about Microsoft’s offer to buy…
Microsoft Research Lab in Cambridge Isn’t Ivory Tower
The New York Times, CNET, InformationWeek, and 52 other Google News sources missed the significance of Microsoft’s new Research Lab in Cambridge,…
Microsoft Won’t Beg or Steal; Will Borrow to Buy Yahoo
Microsoft CFO Chris Liddell told Wall St. analysts the company would likely borrow to pay for the cash portion of its Yahoo…
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