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Industry.

The business of search: platforms, players, deals, and the shifts reshaping discovery. 14,045 articles
Latest in Industry

Planet Google: How One Company is Transforming Our Lives: Sold!

The most talked-about book in the search engine industry was just bought by Atlantic Books’ editor-in-chief Ravi Mirchandani. He bought the investigation into internet superpower Google by New…

By Kevin Heisler · 16 Jun 2008

Industry

Google Mobile Advertising on the Content Network

Creating a mobile ad campaign that displays banner ads on Google's mobile content network can be ideal for businesses that rely on…

By David Szetela · 16 Jun 2008

Industry

Former Search Technologist and Yahoo Investor Mark Nelson Supports Icahn

Even though Carl Icahn has said the Yahoo-Google deal might have merit, former search technologist Mark Nelson has announced his support for…

By Nathania Johnson · 16 Jun 2008

Industry

Q&A Interview with Google’s Matt Cutts

Here’s a must-read for the week: a great interview with Google’s Matt Cutts by Eric Enge, CEO of Stone Temple Consulting, in…

By Kevin Heisler · 16 Jun 2008

Industry

Icahn Goes Soft on Yahoo-Google Deal, Investor Urges Combo Board

Carl Icahn has gone soft in the wake of the Yahoo-Google deal, telling Reuters that the deal “might have some merit.” Icahn…

By Nathania Johnson · 16 Jun 2008

Industry

SEW Experts: Google Mobile Advertising on the Content Network

Creating a mobile ad campaign that displays banner ads on Google’s mobile content network can be ideal for businesses that rely on…

By Kevin Newcomb · 15 Jun 2008

Industry

SEO Baseline: U.S. Presidential Election 2008

Now that the Democrats have finally picked Barack Obama to run against Republican John McCain in the 2008 U.S. Presidential election, it's…

By Chris Boggs · 13 Jun 2008

Industry

Agency Leadership — Imparting Your Vision

Your search marketing journey may have begun with an interest and knowledge of search engines. If the entrepreneurial spirit was strong enough,…

By Fionn Downhill · 13 Jun 2008

Industry

Google Website Optimizer’s Technology Partner Program Shows Compatible CMS

Google Website Optimizer has launched the Technology Partner program, which shows which CMS platforms are compatible with their JavaScript-based testing tool. Website…

By Nathania Johnson · 13 Jun 2008

Industry

Live Search Cashback Now Available for ebay “But It Now” Products

In an effort to boost its search game, Microsoft recently announced its Live Search Cashback program which rewards those who make purchases…

By Nathania Johnson · 13 Jun 2008

Industry

Google’s Related Searches Fresher Than Ever

Google has announced that their related search suggestions are now extra fresh. Writing on the Official Google Blog, Rajat Mukherjee, Group Product…

By Nathania Johnson · 13 Jun 2008

Industry

Two dozen search blogs buzzing about SEM conference

If you’re getting ready to go to Search Engine Strategies Toronto next week – or still on the fence about whether to…

By Greg Jarboe · 13 Jun 2008

Industry

Jerry Yang Opens Up About Google Deal, Keeping Yahoo Independent

Jerry Yang has opened up about the non-exclusive search advertising deal with Google with a post over at the Yahoo! Anecdotal blog.…

By Nathania Johnson · 13 Jun 2008

Industry

Google Confirms Yahoo-Google Deal on Friday the 13th

Google’s official spin on the Yahoo-Google search deal portrays the pact as a technology play. Yahoo will have access to Google ad…

By Kevin Heisler · 13 Jun 2008

Industry

CNN.com Beats Google in News Video Search

A year after launching a comprehensive search offering, CNN.com beat out Google when it comes to searching for news, according to a…

By Nathania Johnson · 13 Jun 2008

Industry

Yahoo Google Deal: Yahoo Adds AdWords Search Deal

Yahoo signed a new advertising deal with Google that will face antitrust scrutiny during the next 90 days or so. The deal,…

By Kevin Heisler · 13 Jun 2008

Industry

Yahoo, Google Collaborate on Search Ads. Apocalypse Expected Soon.

In what must be one of the seven signs of the apocalypse, Yahoo and Google have agreed to extend the advertising tests…

By Kevin Newcomb · 12 Jun 2008

Industry

SearchDay: GenieKnows Its Verticals

Today's search engine marketing news and opinion: GenieKnows Its Verticals; Think Links from New Sites Have Little Value? Think Again; Live Search…

By Kevin Newcomb · 12 Jun 2008

Industry

GenieKnows Its Verticals

Halifax-based search engine GenieKnows.com has slugged it out in the second tiers of the search engine universe since its founding in 1999.…

By Jim Hedger · 12 Jun 2008

Industry

Yahoo on MicroHoo: Stick a Fork In It – We’re Done

MicroHoo is dead. RIP Microsoft-Yahoo. Today Yahoo made the official announcement that they’ve concluded discussions with Microsoft. The possibility of a full…

By Kevin Heisler · 12 Jun 2008

Industry

Google-Yahoo Search Partnership Today?

Google and Yahoo may announce a partnership this afternoon at 4:30pm EST / 1:30pm PST. At least, that’s the rumor coming from…

By Kevin Heisler · 12 Jun 2008

Industry

Google’s Schmidt Talks Yahoo, Newspapers, ‘Don’t Be Evil’, and iPhone

Yesterday, Google’s CEO Eric Schmidt was interviewed by Ken Auletta on stage at a San Francisco event hosed by Syracuse University’s Newhouse…

By Nathania Johnson · 12 Jun 2008

Industry

Live Search Cashback vs. Google: A Case Study

It's an interesting marketing concept, but how do the Live Search results measure up to Google, the de-facto search engine standard? A…

By Erik Qualman · 12 Jun 2008

Industry

Google Custom Search Creates New Developer Guide

Google Custom Search has created a new developer guide, which is now available at the Google Code site. The guide was built…

By Nathania Johnson · 12 Jun 2008

Industry

Yahoo! to Integrate Right Media and AMP Ad Management Platforms, But When?

Yahoo! is planning to combine their AMP and Right Media ad management platforms, reports Zachary Rodgers over at ClickZ. The question is…

By Nathania Johnson · 12 Jun 2008

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