Industry.
Google Officially Introduces Ad Planner
Earlier today, we brought you news of Google’s new media measurement tool. The official announcement has been published on the Inside Adwords blog. The new tool will be…
Google to Unveil Media Planning Tool
Google is planning to launch a media planning tool which will aid advertisers in targeting audiences, according to published reports. The tool…
Advertising Placements by Industry and Top Sponsored Links, May 2008
The industry breakdown of ad placements and ad unit types, and the top 25 companies placing sponsored links.
SEW Experts: Combine Freshness and Links for Long-Term Results
Fresh content will help you achieve top rankings right away, and help your Web site become an “authority” site. But fresh rankings…
SEW Experts: The Big Picture — Well-Rounded SEM for SMBs, Part 3
In past weeks, we discussed some ways to drive traffic to a small business Web site and get their marketing message in…
Hot, Tiny Ads: Banner Ads for Mobile Screens
Mobile content ads have to work especially hard, given their small size. The Content Advertising series winds up with a recap of…
Google 411 Launches in Canada
Google is the world leader among search engines and even Microsoft CEO Steve Ballmer has conceded Google’s won the search game. But…
Matt Cutts Shares 5 SEO Tips with USA Today
USA Today recently asked Google’s Matt Cutts for tips to help sites rank in their search engine. Cutts offered up 5 tips…
Yandex to Open Labs Office in Bay Area
Russia’s most popular search engine has officially announced plans to open a labs office in Silicon Valley. This news began to leak…
Google Trends for Websites Adds to Comparison Sites Confusion
If you want to see how your site is doing compared to the competition, then the new Google Trends for Websites is…
SEW Experts: Hot, Tiny Ads: Banner Ads for Mobile Screens
Mobile content ads have to work especially hard, given their small size. In today’s Content Advertising column, “Hot, Tiny Ads: Banner Ads…
Recruiting SEM Employees: Job Boards, Headhunters & Account Planning Boot Camp
One inescapable reality of the SEM industry is that finding great employees is a challenge, even if one knows precisely where to…
Travel Search 2.0 — Know Your Audience
The online travel industry has the benefit of being one of the most mature verticals in the Web today, and because of…
Step into the Ring for a SEM Pitch
Search marketing business strategists live for the thrill of the pitch. And with a slew of services that can confuse even the…
Stop the Web, I Want To Get Off! Drop Me at the Global Village
Web 2.0? Web 3.0? It's time we take a bigger view. With all the innovations that are available to the online world,…
Google Porn Lawsuit Tossed in Manhattan
A New York Supreme Court judge has tossed out a $100 million lawsuit against the ex-employees a doctor blames for associating his…
Microsoft Adds Record Number of Employees, Rules Out Acquisitions
Last year, Microsoft added a record 11,200 employees last year, according the Seattle Post-Intelligencer. Many of those employees were gained through acquisitions…
Summer Solstice is First Day of Summer and Google’s Hot
Today is the first day of summer. Google is celebrating the summer solstice with a hot, new Google Doodle. “When does summer…
Google News Testing Updates
Google News has announced that they will be testing updates in the coming weeks. Only a few users will see the “experiments,”…
Yahoo Re-Organizes, Execs Drop Like Flies
Carl Icahn may not have to worry about the Yahoo! severance plan as much as he originally thought. Yahoo is reorganizing and…
Google Website Optimizer Offers Flexible Service Plans
Google Website Optimizer has announced three flexible service plans that will be offered through their Authorized Consultants. The plans can help users…
SEW Experts: Step into the Ring for a SEM Pitch
Search marketing business strategists live for the thrill of the pitch. And with a slew of services that can confuse even the…
SEW Experts: Stop the Web, I Want To Get Off! Drop Me at the Global Village
Web 2.0? Web 3.0? It’s time we take a bigger view. With all the innovations that are available to the online world,…
SEW Experts: Travel Search 2.0 — Know Your Audience
The online travel industry has the benefit of being one of the most mature verticals in the Web today. In today’s Vertical…
SEO Educational Standards: the Aftermath
Most people agree that there should be some kinds of educational standards for SEO in place for various reasons. But the big…
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