Industry.
Managing Your Global Search Program
Unfortunately, there is no one-size-fits-all organizational or operational model for managing a global search marketing program. But there are some rules of thumb used by successful global organizations…
SearchDay | Integration of Your Marketing Efforts
Today's search engine marketing news and opinion: Going the Distance -- Integration of Your Marketing Efforts; Blogging for Search Engine Optimization; Google…
Google Investigating Reason for Widespread Gmail Outages [UPDATED]
UPDATE: Over at the Official Gmail Blog, Ben Treynor, VP Engineering and Site Reliability Czar, wrote that the problem was related to…
Global Search Market Share, July 2009 vs. July 2008
Google continued to outpace its rivals, while Latin America exhibited the most searches per person.
Going the Distance — Integration of Your Marketing Efforts
Integration is key to online marketing success. A killer idea for e-mail can work wonders when mirrored in a search campaign. There's…
Google News Incorporates Search Suggestion Feature
Google Suggest, a query suggestion tool, has been added to Google News. The algorithm for the feature has been tweaked to feature…
Yahoo! Sets More SearchMonkey Features to Default
Yahoo! is expanding the number of SearchMonkey features set to default-on in their search results. The update is the result of the…
Google and SpotMixer Expand Partnership to Include In-Stream Video Ads
Google and SpotMixer are teaming up to provide do-it-yourself in-stream video advertising. The ads can be produced for viewing on YouTube or…
Global Search Market Tops Over 100 Billion Searches a Month
comScore has just released a study of the global search market that shows more than 113 billion searches were conducted in July…
Google Analytics 101, Part 2
Besides tracking visitors to your site from other web sites, Google Analytics can also help you measure social media traffic, phone conversions,…
SearchDay | Can Social Media Be Measured?
Today's search engine marketing news and opinion: Can Social Media Be Measured?; Google Analytics 101, Part 2; Microsoft Lobbyists Meet to Thwart…
Microsoft Lobbyists Meet to Thwart Google; Politics as Usual Ensues
Daily Finance, an AOL site, is reporting that Microsoft’s lobbyists hold weekly meetings where the discussion revolves around taking on Google. In…
Proposed Bill to Give White House Authority to Control Internet in Emergency
A proposed Bill in the U.S. Senate would give the White House control of the internet in the case of emergency. The…
Common SEO Problems of E-commerce Sites
All sites must address technical infrastructure, content and linking strategies. For large e-commerce sites, some problems in these areas are magnified due…
Facebook to Update Privacy Practices in Response to Privacy Commissioner of Canada
Facebook has been working with the Office of the Privacy Commissioner of Canada to come up with solutions to concerns that the…
Is Search Innovative?
Some clients see search as a static landscape, something to treat with a "set it and forget it" mentality. But a look…
Bing Offers Up Image Optimization Tips
Over on the Bing blog, Todd Schwartz is offering up some tips on optimizing your photos and graphics for image search. Schwartz…
SearchDay | Have We Lost All Control?
Today's search engine marketing news and opinion: Have We Lost All Control?; Google Book Search Offers Public Domain Books in EPUB Format;…
Italian Regulators’ Investigation Against Google Essentially Proves Google Right
Italian regulators are investigating Google over complaints from newspaper publishers. The complaint is that Google bans newspapers from all of Google if…
Search Gives Back: Bazaarvoice Donates Backpacks Too!
The other day we learned about how Conductor donated backpacks to underprivileged schoolchildren in New York City. I asked for more stories…
Google Book Search Offers Public Domain Books in EPUB Format
Google Book Search is now supporting downloads of over 1 million public domain books through the EPUB format. EPUB is a free,…
Query Bing from Your Cocoa Apps: Microsoft Releases Bing iPhone and Mac SDK
If you develop applications for the iPhone or for Mac, you now have the ability to query Bing in your application. Microsoft…
SearchDay | Use International Search Marketing — Just Like Google!
Today's search engine marketing news and opinion: Use International Search Marketing -- Just Like Google!; The Number One SEO/PPC/SMM Marketing Tip You…
Google Gets Spammed with Searches for “White People Stole My Car”
Via NowPublic.com, Google has been spammed with searches for “white people stole my car.” The effort has been so big that the…
Use International Search Marketing — Just Like Google!
Google's international business has been growing more than five times faster this year. Search marketers should follow Google's lead and look to…
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