Industry.
Conductor Donates 23 Backpacks to Volunteers of America
SEO measurement and tech firm Conductor has donated 23 backpacks to Volunteers of America’s Operation Backpack. VOA in turn donated all collected backpacks to homeless shelters. Last year,…
Top 10 Search Terms by Category, July 2009
July's top 10 search terms by search volume from Hitwise
Yahoo Updates Search Results Pages
Yahoo is rolling out some changes to its search results pages, with a new three-column design that highlights Yahoo apps, related searches,…
Smart Move: Yahoo Acquires Major Arabic Portal Maktoob
Yahoo’s announcement of their acquisition of major Arabic portal Maktoob may be the smartest move the company has made in some time.…
SearchDay | Socialnomics: It’s a People-Driven Economy, Stupid
Today's search engine marketing news and opinion: Socialnomics: It's a People Driven Economy, Stupid; Google Analytics 101; Rumor: Bing and Wolfram Alpha…
Google Analytics 101, Part 1
How do you know if your site is accomplishing the company's goals or not? Google Analytics is a good choice to begin…
Wolfram|Alpha Hard at Work Three Months After Launch
It’s been three months since Wolfram|Alpha launched as a search engine for structured data. But they haven’t just sat back and hoped…
Nicholas Fox of Google AdWords Invites You To Shape Future of Search Advertising
Nicholas Fox, the Business Product Management Director of AdWords at Google, gave one of the three keynote speeches at SES San Jose…
SearchDay | Is Google the Lazy Man’s Marketing Method?
Today's search engine marketing news and opinion: Is Google the Lazy Man's Marketing Method?; Search Engine Wars, the Local Front; Twitter to…
Google Rolls Out Updated Image Search to Additional Phones
Back in March, Google updated its mobile image search but just for iPhone and Android devices. Now, Google says just about every…
Rumor: Bing and Wolfram Alpha Strike a Search Deal
If a new blog post at TechCrunch is true (and that’s generally about a 50/50 chance), then Bing has struck yet another…
Blind Search Test: You Might Be Surprised at Which Results You Prefer
Last night, I began playing around on BlindSearch, which returns results from Google, Yahoo! and Bing, but doesn’t tell you which one…
Bing’s Conversion Rates are Awesome; Volume, adCenter, and Agency Relations Not So Much
Today I had the great privilege of meeting with Bing Director Stefan Weitz and local search marketers here in Raleigh, NC. There…
Is Google the Lazy Man’s Marketing Method?
Is it lazy to focus the majority of your marketing efforts on Google, or just common sense? Is it worth our time…
SearchDay | Measuring Success — How Deep Do You Go?
Today's search engine marketing news and opinion: Low-Hanging Fruit for Content Promotion & Links; The Art of the Landing Page; Building Trust…
Google Enterprise Labs Launches Side-By-Side Search Tool
If you’re using Google Enterprise to fuel your search, then a new feature can help you tweak the search results you’re getting.…
The Number One Google Killer: Google
Have you noticed lately that Google wants to keep connecting all of your logins on various products together? You’re not alone. Have…
Assert Ownership Over Your Online Identity with PeoplePond Profile
One of the new exhibitors at SES San Jose 2009 was PeoplePond. The company offers a unique Internet service that provides personal…
Google Chief Economist Says Conversion Rate Doesn’t Vary Much by Ad Position
Google’s Chief Economist Dan Friedman Hal Varian and his team have conducted research on whether ad position affects conversion rate. Their conclusion…
Building Trust is Key to Great Global Search Marketing
Too often, multilingual-targeted search marketing campaigns fail miserably because they actually instill more distrust within the content of their ad copy and…
People Still Talking About Charlene Li Keynote at SES San Jose 2009
Almost a week later, people are still talking about the Charlene Li keynote at SES San Jose 2009. It was entitled, “How…
SearchDay | Performance-Based Pricing for SEO?
Today's search engine marketing news and opinion: Performance-Based Pricing for SEO?; Don't Be That Site -- You Know the One; Google Plans…
SES San Jose 2009 Attendees Give Conference & Expo High Marks
SES San Jose 2009 ended last week, but attendees are still talking about the conference and expo. And they’re giving the event…
Performance-Based Pricing for SEO?
Performance-based pricing of search ads makes perfect sense. But for search engine optimization services? The challenge is that SEO has so many…
Don’t Be That Site — You Know the One
Shopping online shouldn't hurt, cause excessive swearing, or annoy me into not spending money. Here's a list of annoying Web site habits…
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