Analytics.
Sometrics Releases Social Media Advertising Management Platform
Sometrics today launched “Social Ad Manager,” which was designed to help social networks manage their advertising inventories. The product aggregates both third-party…
LinkedIn Launches Targeted Advertising Network
LinkedIn is today launching the LinkedIn Audience Network, a new advertising option that allows highly targeted ads to reach the professional social…
Online Video Advertising to Peak in 2012 Predicts eMarketer Report
According to a new report from eMarketer entitled, “Video Advertising Online: Spending and Pricing,” online video advertising will peak at 78.9% in…
MIVA Unveils Plans for New Online Advertising Platform
MIVA has announced plans to launch a new online advertising platform. The new platform will incorporate MIVA’s existing Pay-Per-Click solution and add…
YouTube Dominates July 2008 Online Video Rankings with 5 Billion Views
Over 5 billion video views occurred on YouTube in July 2008, according to new data supplied by comScore. That gave Google Sites…
New Analytics Tool Aids Shift from Print Yellow Pages to Online Advertising
Most of the time when discussions arise about yellow pages advertisers shifting from print to online, the talk is in generalities. But…
Keep Your Ideas Simple and Increase Conversions
Good ideas are often simple ones, and this rule applies to online marketing as well. Looking at the implementation of your ideas…
xRank and the Yahoo Buzz Index
Recently, SEW Expert Erik Qualman examined Google Insights for search trends related to newly announced Republican Vice Presidential nominee Sarah Palin. Like…
Obama v. McCain in Online Display Ads, Video Views, and Searches
After two weeks of political conventions, comScore is releasing data regarding activity for the candidates of the two major political parties in…
Ad Network interCLICK Expands to Los Angeles
Fast growing ad network interCLICK is opening an office in Los Angeles. They’ve tapped Monica Seebohm to head the office, and have…