Analytics.
Web Analytics Association Names Mike Levin as Executive Director
Previously the executive director of the Oracle Applications Users Group (OAUG), Mike Levin has been tapped in the same role – but…
Razorfish Improves Efficiencies by 50% with Marin Search Marketer
Saving time on bidding and reporting reaps big rewards for the digital agency and software provider. As an interactive marketing agency with…
Coremetrics Latest to Add Facebook Analytics
Measuring the world’s most popular social network is taking the web analytics industry by storm. Last week, Webtrends unveiled its Facebook measurement…
Measuring Social Media with Web Analytics, Part 1
Measuring social media is possible and Web analytics should be a key part of your measurement strategy. Part one of a two…
Webtrends Adds Facebook Measurement Capabilities
Analytics solution now gives even broader view of total online marketing strategy by including major social network. Social media measurement is one…
Using Linkscape Metrics to Prioritize Link Building Campaigns
How to get the most out different backlink reports and generate high value link targets.
Reply.com Files for IPO
Local advertising platform Reply.com has filed a registration statement on Form S-1 with the SEC for a proposed initial public offering (IPO)…
Bryan Eisenberg shares 21 secrets of top converting websites at SES London 2010
So, what is a New York Yankees fan doing at SES London 2010? Well, if you are a marketing speaker like Bryan…
Americans conducted 15.2 core searches in January 2010
comScore has just announced its monthly qSearch analysis of the U.S. search marketplace. In January 2010, Americans conducted 15.2 billion core searches.…
Covario Unveils Display Ad Management Software
The San Diego-based company builds on connection between search and display. At their annual customer conference this week, Covario unveiled their new…