Analytics.
Value of Search Rankings Explained
What is that number one organic search ranking worth? A question often asked but rarely thoughtfully answered. Stoney deGeyter gives a very…
Avinash Kaushik Interview
I recently had the opportunity to conduct a phone interview of Avinash Kaushik. Avinash provides his usual clear focus on using web…
Yahoo!, Google and Bloglines Dominate Web-based RSS Reader Market
Recent discussions on changes in RSS subscriber reporting at FeedBurner as a result of Google’s starting to report Google Reader and Google…
Data Mining: The Heart of Analysis
What do you do when the needle won't move anymore -- when you can't invest another dollar in your paid search program…
Are You Really Analyzing Your Paid Search Campaigns?
What do you do when the needle won’t move anymore — when you can’t invest another dollar in your paid search program…
Interview of Analytics Expert, Eric T. Peterson
I recently had the pleasure of interviewing Eric Peterson of the Visual Sciences Division of WebSideStory. Eric is one of the most…
Yahoo Adds Narrow Search Builder Template
Yahoo today made some design enhancements to its Search Builder custom search engine. In response to criticism from bloggers about the options…
What Personalization Means to SEOs
In his ClickZ column today, Intrapromote’s Eric Dafforn takes a look at the effects of Google’s roll-out of personalized search results. We…
Stone Temple Interview with Jim Sterne
Eric Enge at Stone Temple Consulting continues his string of search-related interviews, this time in a conversation with Web analytics luminary Jim…
Nielsen to Acquire Remaining Shares of NetRatings
The Nielsen Company, formerly VNU, announced plans to acquire the remaining interest in NetRatings. Nielsen currently owns 60 percent of the company,…