Topic

Analytics.

Measurement, attribution, and the data practice behind smarter marketing decisions. 1,475 articles
Analytics

Compete Unveils Premium Version of Analytics Product

Compete.com has released a PRO version of its analytics product. Compete PRO is available in three different price levels: $199/month for Intro,…

By Nathania Johnson · 07 Jul 2008

Analytics

Coding Problems: How to Avoid Getting Flagged by Search Engines

Some common SEO and Web development practices can be used quite legitimately, yet still could look like spam to search engines. The…

By Eric Enge · 02 Jul 2008

Analytics

Local.com Partners with Hearst’s White Directory Publishers

Local.com has announced a new advertising partnership with White Directory Publishers, a division of Hearst Holdings. Through the agreement, Local.com will be…

By Nathania Johnson · 01 Jul 2008

Analytics

Another Year, Another Reorganization for MIVA

Yahoo is known for its (in)famous reorganizations, but they now face a contender for the title of “Most Likely to Shake Things…

By Nathania Johnson · 30 Jun 2008

Analytics

Local Advertisers Shifting Dollars to Internet

This year, local advertisers are expected to shift $13.1 billion of their budgeted funds to the Internet, according to Borrell Associates. The…

By Nathania Johnson · 27 Jun 2008

Analytics

1.8 Billion Internet Users by 2012, China to Overtake US Internet Use by 2011

By 2012, 1.8 billion people will be using the internet, according to JupiterResearch. That will be a 44% increase from 2007. China,…

By Nathania Johnson · 26 Jun 2008

Analytics

Uncovering Site Problems for Landing Page Optimization, Part 2

Web analytics on your Web site can help you uncover and prioritize potential site problems. Some additional techniques to discover conversion issues…

By Tim Ash · 25 Jun 2008

Analytics

Global Internet Ad Spend to Exceed $106 Billion by 2011

IDC has released new projections for global internet ad spending. This year, they expect internet advertising to reach $65.2 billion, which accounts…

By Nathania Johnson · 25 Jun 2008

Analytics

Search Engines are Preferred Method for Researching Products and Services

Search engines are the preferred method of researching a product they’re considering purchasing, according to data released by Opinion Research Corporation. 63%…

By Nathania Johnson · 24 Jun 2008

Analytics

comScore May 2008 Search Engine Rankings Data is Out

comScore has released their May 2008 U.S. Search Engine Rankings and no major changes have occurred. Google sites came in first, at…

By Nathania Johnson · 20 Jun 2008