SEO.
Win the Best High Volume Links
Some tips for getting the best of your client's competitors' links for higher volume while still sticking to your principles of better…
Weekend News From Web Majors You Might Have Missed
Here’s a shortcut to interesting news that you might have missed this weekend: Google App Inventor, Google China, Facebook closing down its…
Google’s Reported $100M-$200M Zynga Spend Real Key To ‘Google Me’ Social Platform?
Reports have it that Google has invested between $100 million and $200 million in social gaming platform Zynga. Beyond the actual size…
The Challenges of Measuring SEO Success, Part 1
Some of the most common challenges of reporting on SEO performance, plus solutions. First of a three-part series.
Consumer Watchdog Believes Google ‘WiSpy’ Potentially Logged Homeland Security Data
In the long list of legal issues Google is facing at the moment, here’s another one to add to the record: Consumer…
Google “Confident” On Potential In-Depth EU Antitrust Inquiry
The EU is taking anti-competitive allegations regarding the search industry with great attention but Google said it is “confident” is has a…
While Twitter Search Booms, Facebook Grows On India And Indonesia As U.S. Slumps
Twitter is slowly but surely imposing itself as a player to be taken seriously in the search business, with the number of…
How to Conduct a Link Opportunity Inventory (Plus 9 Common Link Opportunity Types)
A link opportunity inventory shows where the greatest concentrations of opportunity exist, which enables link builders to create specific campaigns targeting these…
OpenTable Change SEO Strategy & Integrate BazaarVoice [case study]
OpenTable, a popular restaurant bookings engine, used to run its own reviews on its website via its own platform. However, as its…
Local Search On Smartphones Prime Lead Generator For Businesses [study]
Confirming the trends put forward by comScore in April, a study by Kantar Media’s Compete brings further evidence that local search on…