SEO.
Google explains why hyphens help it read the words in your URLs
The documentation clarification favors word boundaries without calling for an archive-wide URL rewrite.
Google adds existing AI and snippet controls to its Search sharing guide
The October 21 revision brings site-wide AI choices and page-level preview rules into one guide.
Ahrefs says Google is poisoning 5% to 20% of results sent to data providers
Ahrefs is filtering abnormal results and cleaning up past data; the reported rate varies by provider.
Google tests new Knowledge Panel design in SERP
Google is testing a new Knowledge Panel design, which Ben Fisher says has been flipping back and forth for three days, a…
PHP patches 2 critical flaws that put WordPress servers at risk
Ask your host to confirm the fixed build, even if WordPress Site Health recommends your PHP version.
Google tests moving the share button in AI Overviews
Google is testing a new position for the share button on AI Overviews, moving it from the bottom icon row to the…
Google appears to remove AI Overview labels from desktop results
Google may be testing AI Overviews without the usual “AI Overview” label on desktop search results, with Glenn Gabe first spotting the…
Google AI Mode tests two responses and asks users to pick the better one
Google AI Mode is testing a feature that shows two responses to the same query and asks users to choose which one…
Bing tests new product listing design with two images on mobile
Bing is testing a new mobile organic search result layout that displays two product images instead of the usual single image next…
Google tests removing the line below the header in search results
Google appears to be testing the removal of the thin line below the header in search results, though it’s unclear whether it’s…
Google tests AI Mode side panel in Search results
Google is showing an AI Mode side panel next to Search results, which displayed a ‘signed out’ message in Incognito and may…