PPC.
Bristol Buys Search Ads
Google Adds Boost to Bristol from eGov monitor covers out the Bristol City County in England is generating traffic for its Askbristol…
Washington Post Looks at Click Fraud
Yes, it’s another mainstream press look at the click fraud issue. This time David Vise from the Washington Post writes, Google, Yahoo…
Search Engine Rep Spills On Click Fraud
Pay Per Click Advertising Fraud – The Inside Story from Joe Holcomb, senior vice president of marketing at the Blowfish search engine,…
Yahoo Extends Paid Search Deal With Lycos Europe
Yahoo has extended its existing partnership to provide paid listings to Lycos Europe in what’s called a "multi-year" agreement. The deal covers…
Media Companies Buy Keyword Ads
I’ve noticed some media organizations (NY Times, Washington Post, etc.) purchasing keyword ads from Google, Yahoo, and other services for a long…
Price of Search Ads Increases 9% in March
John points us to this Media Post article and chart about the latest Fathom Online Keyword Index. According to Fathom, paid search…
NY Governor Candidate Spitzer Targets Google Ads Against Prosecution Victim
New York gubernatorial candidate Eliot Spitzer is apparently targeting campaign ads on Google to the name of one of his prosecution targets.…
Got Good Rep? Strut That In Your Search Ads
Give Your PPC Ad "Authority" and your CTR will skyrocket from Search Engine Guide has some nice advice on ensuring your play…
Online & Search Spending Rose In First Quarter 2005
Internet Ad Spending Up In First Quarter from MediaPost reports of a new study finding online ad spend continued to grow in…
More On Click Fraud, The Lawsuit & The Need For Third Party Auditors
After breaking the news yesterday of a potential class action lawsuit over click fraud against major search engines, the Wall Street Journal…