- 22
- articles
- 2013–2014
- on Search Engine Watch
- Social
- most covered
Rebecca Murtagh
2013
The Role of #Hashtags in Social Media and Search
Hashtags can be extremely powerful. When you optimize conversations, content, and updates with hashtags, they become more visible to others…
Organic Search Noticeably Absent From Google Analytics 2013 Summit
Organic search traffic data is extremely important to businesses to assess website performance and make informed, data-driven decisions. But 14…
It’s Time to Update the Definition of a Website
For years the website has been defined as a computer term representing pages on the World Wide Web. This outdated…
The Social CEO: 6 Reasons Why the CEO Must Lead the Way
The CEO is responsible for every aspect of the business they lead. The time has come for CEOs to step…
Integrating Owned, Earned & Paid Media For Better SEO
Organic search is extremely effective at reaching new audiences, causing many to forgo the integrated approach and focus just on…
Seize The Data: 5 Ways To Leverage Big Data for Social Media & Search
Brands must proactively participate in the creation of, and interaction with, data (social, video, photos, etc.). Those who fail to…
6 Reasons the Website (vs. Social Media) Should Be the Ultimate Destination for the Brand
Social media offers unprecedented access to cultivate relationships with customers, one at a time. For those who seek to build…
10 Vital Steps to Building Social Influence
Most seek to build influence; measure influence; and yes, some will even attempt to sell influence. Yet, few will achieve…
Selling SEO to the C-Suite
Organic search is the indisputable leader in driving traffic that will convert. Yet it remains among of the lowest funding…
Social Signals & Search – Reading the Tea Leaves
There is more speculation than definitive direction on how search engine algorithms are weighing social signals in search. Here's what…
Page 2 of 3