- 137
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- 2014–2017
- on Search Engine Watch
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Mike Obrien
2015
YP Partners With Uber to Bring Cars to Your Door
In the platform's first API integration with a local search site, Uber is now featured on the directory listings in…
Store Visits Metric Helps Google AdWords Users Measure Offline ROI
After brands like Sephora and Buffalo Wild Wings saw success with "Store Visits," Google has opened up the feature to…
5 Tips to Boost Your Video SEO Strategy [#CZLNY]
Filling all description fields and shooting videos with mobile devices in mind are just two video SEO tips St. Peter's…
Flexibility Is Key for SEOs [#CZLNY]
"SERP changes to Google algorithms are as inevitable as death and taxes," said Hilton's Melissa Walner, discussing how important it…
5 Tips to Make Your Marketing Stand Out Like a Purple Cow [#SESMiami]
In the spirit of Seth Godin's principle that good marketing should stand out like a purple cow, marketers from Home…
Google’s Mobile Algorithm Puts Customers First [#SESMiami]
Google will begin prioritizing mobile-friendly sites because that's what users have grown to expect, said developer programs tech lead Maile…
Bing’s Unified Device Targeting Arrives
Bing Ads is in line with Google AdWords, now that Microsoft's search engine has added smartphones to the device-targeting changes…
Yahoo’s Search Share on the Decline
After partnering with Mozilla in December, Yahoo saw its best share of the search market in years. But by February,…
Google Simplifies Top Movers Report, Autofill on Mobile
Improving Google for both advertisers and regular users, the search giant released a simplified top movers' report, as well as…
More Than 80% of HTTPS URLs Display as HTTP in Google
According to a post on Google+ from the search engine's webmaster trends analyst, many websites are eligible to be displayed…
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