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- 2016–2020
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Luke Richards
2018
Facebook launches video marketing tool
Facebook’s Brand Collabs tool promotes business to creator networking and new types of video.
Writing SEO meta descriptions in 2018: best practice across mobile and desktop
We review how to write meta descriptions in 2018.
Video and search: YouTube, Google, the alternatives and the future
When it comes to being visible online, video content is increasingly proving its worth as a way to grab attention…
Google’s ‘More Results’ button: a search marketer’s POV
Google is continually making its SERPs richer, more feature-led, and increasingly intuitive on desktop, but how the SERPs are being…
The conscientious searcher: how useful is Ecosia in a world dominated by Google?
Many forget there is an environmental cost to Googling. Could eco-friendly search engines, such as Ecosia, offer a valuable and…
No need for Google: 12 alternative search engines in 2018
Here are 12 alternatives to escape your reliance on Google for all things search in 2018.
Keyword research in 2018: adapting, managing, and maintaining visibility in Google’s increasingly intuitive SERPs
Google is changing into an increasingly intuitive and rich feature-led tool in 2018 and keyword research has become a process…
How to force Google to recrawl your website
If you have launched a new website, updated a single page on your existing domain, or altered many pages and/or…
Getting started with Accelerated Mobile Pages: 5 helpful guides
The Accelerated Mobile Pages framework gives web developers the means to optimize their sites for faster, cleaner, and more efficient…
5 ways to make your website stand out in the SERPs
Today's SERPs are a far cry from the humble list of ten results and handful of sponsored links that Google…
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