- 51
- articles
- 2012–2015
- on Search Engine Watch
- PPC
- most covered
Lisa Raehsler
2013
The Year in Search & Social Marketing: Highs & Lows of 2012
Everyone loves the thrill of victory and the agony of defeat. Let's take a trip down memory lane to review…
Be A PPC Leader in 2013: 5 Top Trends
People are always looking to the future marketing trends for new possibilities, opportunities, and growth potential. But don’t just be…
2012
6 Super Time-Saving Tips to AdWords PPC Management
It’s the busiest time of year. Somewhere in between scoring online deals and 2013 planning, the AdWords account is screaming…
Trick or Treat? 5 Fabulous and Frightening AdWords PPC Features
Many AdWords features come with fabulous advantages that help improve account performance or ease campaign management. But beware: some of…
Hardcore PPC Tactics at #Pubcon
The Hardcore PPC Tactics session at PubCon promised to share cutting edge PPC techniques and explain innovative PPC tactics that…
Top 10 High Impact Google AdWords Innovations to Watch Now
In the future world of Google AdWords, ads will contain dynamic features and ads will create themselves. Searchers can become…
New Competitive Facebook Reporting Tool Available
SEMrush has released a new Facebook PPC reporting tool. They describe the tool as more comprehensive than others on the…
Setting up PPC Campaigns
Starting your own PPC campaign and want to know how to get everything set up for optimal efficiency? What is…
Killer PPC Ads: The Fundamentals
Your ad is the PPC face to the world that shows who you are, what you sell, and how you…
Paid & Subscription-Based Keyword Research Tools
Insight into what people search for online is key for search marketing success. While several free keyword tools are available,…