- 78
- articles
- 2006–2013
- on Search Engine Watch
- Industry
- most covered
Chris Boggs
2008
Making the Most of a Search Marketing Conference
If you're heading to SES New York next week, you should be preparing your questions for speakers now. Be bold,…
Standards for SEO and SEM: The Time is Now
A process of identifying tactics and their associated risk levels could help newcomers better decide which path to take.
The Great Nofollow Link Debate of ’08
Google product launches: huge success. (Some, not so much.) Their most (un)popular? The nofollow tag.
Rating the Super Bowl Advertisers’ SEO Record
The 2008 Super Bowl advertisers showed a marked improvement in SEO strategy over last year, but there is still much…
Super Bowl XLII Ads – Where’s the URL?
Some Super Bowl advertisers used their 30 seconds to drive visitors to their Web sites, while others made it difficult…
Rewriting URLs: SEO for CMS, E-Commerce, and Dynamic Sites
URL rewriting is no fun. To maximize SEO results, here are three reasons why you need to do it anyway.
Kickin’ Off the SEM Crossfire with Frank the Tank
SEW Forums Editor and fellow Expert columnist Frank Watson is one of the people I most respect in this business,…
Reciprocal Linking: Reports of Demise Greatly Exaggerated
Reciprocal linking: Exchange links at your own peril?
2007
Baking SEO into a Full Fledged Interactive Work Plan
Where does SEO belong in a strategic online marketing plan? If you think you know the answer, you may be…
In-House Vs. Outsourced: What Is the Best Solution?
Chris Boggs ponders the relationship between in-house and agency search experts, asking the question, "Can't we all just get along?"
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