78
articles
2006–2013
on Search Engine Watch
Industry
most covered
Author

Chris Boggs

2009

Industry

Don’t Believe Everything You Read

Would you make a life or death decision about caring for a sick infant based solely on blog advice, or…

06 Feb 2009

SEO

A Linking Strategy Is About More Than Just Quality Content

Improving the quality and quantity of your inbound links doesn't rest on the shoulders of good content alone. Here are…

23 Jan 2009

2008

Industry

SES Chicago 2008 Recap

Launch, analyze, refine analysis techniques, adjust and repeat. Search marketing these days shines most brightly because of our ability to…

19 Dec 2008

Industry

Selling SEO During an Economic Downturn

In a down economy, business development for SEO becomes increasingly important. As an agency or consultant providing marketing advice to…

21 Nov 2008

Industry

SES Chicago 2008 Invitation and Primer

An exciting agenda, several SEM experts, great speakers, and plenty of networking opportunities await in Chicago for the Search Engine…

07 Nov 2008

Industry

SEO During E-Commerce Application Development

E-commerce applications for Web sites can take thousands of hours to build, and require patience and determination on the part…

24 Oct 2008

Industry

Is Your SEM Truly Looking at Search Holistically?

To achieve SERP nirvana, your search engine optimization and paid search efforts must have the same goal. Ask these five…

10 Oct 2008

Industry

Common Problems with 404 Error Pages

Misconfigured 404 error pages can affect your search engine rankings. The last thing you need in the Google index is…

26 Sep 2008

Industry

SEO Reporting: Going Beyond Rankings

Enterprise-level SEO provides consistently outstanding ROI over the life of the project. One of the best ways to substantiate this…

12 Sep 2008

Industry

Word or Phrase Co-Occurrence within Particular Industries

Are search engines smarter now than 4 years ago? I certainly hope so. There are too many words that could…

22 Aug 2008

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