Feedster to Power RSS Portion of New “My AOL” Service
This morning, AOL is rolling out its new personalized home page service called My AOL. Like most AOL services these days, you don’t need to be an AOL subscriber to use it.
The first My AOL feature that’s now available allows users to build and maintain a personalized page of RSS/XML feeds. This service is powered by a new partnership between AOL and Feedster, an RSS/XML search engine. Financial terms were not disclosed.
Google trounces Yahoo and Bing when it comes to ad impressions and CTR, but the numbers are much closer than they were three years ago. Less competition - and lower CPC - is definitely a factor.
