Search Headlines & Links: Feb. 27, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along with search-related headlines from around the Web:

From the SEW Blog:

  • Should You Bring Search Marketing In-House?
    What goes into making a decision to bring search in-house? Duane Forrester takes a look in today’s SearchDay.
  • Value of Search Rankings Explained
    What is a number one organic search ranking worth?
  • Gmail Domain At Risk
    Following an English court decision against Google, a British company is coming to the U.S. to challenge the search engine’s ownership of Gmail.com.
  • Redrum Returns to NYC: Informal Gathering of Interactive & Search Marketers
    If you’ll be in New York next Tuesday and feel like stopping by for a drink with other search and interactive marketing professionals, we’ll be gathering in Soho.
  • Flash and HTML Text Copies = Duplicate Content?
    What techniques should be used to provide search engines an HTML file to chew on instead of trying to parse the Flash itself?
  • Cramer Picks Ask and Yahoo Over Google Short Term
    Google is CNBC personality Jim Cramer’s Internet darling, but for the short term he advised selling some of your Google stock and taking some of the future profits from Ask and Yahoo.
  • Ning Launches Build-Your-Own Social Network Service
    The startup has launched a customizable platform that lets users pick and choose elements to add to their hosted social networks.
  • Forbes.com Joins Quigo’s Ad Network
    Contextual ad provider Quigo has signed Forbes as a distribution partner.
  • Yahoo Adds Another Rep To Help Online Forum Communities
    First there was YahooSarah, now we also have YahooPete.
  • Search Engines Are Allowed to Reject Ads
    A court decision made it clear that search engines are allowed to reject an ad as part of their protected right of free speech.

Headlines & News from Elsewhere:

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