Today’s Top Story:
 MichaelBoland |
Getting Closer to Mobile Local Search’s Day SEW EXPERTS: LOCAL & MOBILE SEARCHThe year of mobile has perpetually been on the horizon, proving time and time again to only be a desert mirage. Now we’re closer than ever, but the market is understandably cautious of bold claims about mobile search and location-based services. » Full story » Print version |
Search Engine Watch Experts Columns
 JustilienGaspard |
Look for Business Opportunities During These Tough Times SEW EXPERTS: PROMOTION & LINK BUILDING Opportunities abound for businesses that used prosperous times to build up their war chest. Even companies that didn’t build up large cash reserves can employ some of the same strategies to expand or enter into new markets. » Full story » Print version |
 TimAsh |
The Decision-Making Funnel, Stage 1: Awareness SEW EXPERTS: BY THE NUMBERS Awareness, and its close cousin attention, are scarce commodities in our fast-paced world. People learn to tune everything out, so it takes more effort for an advertiser to break through the clutter and noise to reach their target audience. » Full story » Print version |
News from the Search Engine Watch Blog
| Google Checkout Now Offers Subscriptions Posted by Nathania Johnson Mar 23, 2009 Google Checkout is now offering subscriptions for sellers who wish to offer them. The option is available through the Beta Features page. Merchants can set up recurring billing through the API as well. If you’re not familiar, Google Checkout offers shopping cart functionality in a way similar to PayPal, which is … » Continue reading |
| The KGB is Available to Answer Your Questions (Via Text Search) Posted by Nathania Johnson Mar 23, 2009 I have the tv on in the background while I blog from the comfort of my North Carolina home, and happened to catch a commercial advertising the KGB. WHAT!?!?!?! I’ve seen enough spy shows to know that the KGB are Russian spies. Well not anymore. The KGB has apparently changed its … » Continue reading |
| Super Bowl Ad Creates Spike in Activity at Hulu in February Posted by Greg Jarboe Mar 23, 2009 Okay, so maybe Super Bowl ads still work. Hulu saw a significant spike in activity after it aired an ad during this year’s Super Bowl, “which both ignited the site’s popularity and highlighted the growing mainstream appeal of online video,” Jack Flanagan, executive vice president of comScore Media Metrix. Hulu, the online … » Continue reading |
| Facebook, YouTube and Twitter at SES New York! Oh, my! Posted by Greg Jarboe Mar 23, 2009 Why are Facebook, YouTube and Twitter featured on the SES New York agenda? Isn’t this a natural as finding lions, and tigers, and bears in the forest? According to comScore qSearch 2.0, there were 2.7 billion expanded search queries conducted on YouTube and 206 million conducted at Facebook in … » Continue reading |
| Mobile Internet News & Info Grows 107%, Mobile Social Grows 427% in 1 year Posted by Nathania Johnson Mar 23, 2009 comScore has released quite the interesting data on the growing trend of mobile internet usage. It seems daily usage among unique users has grown over 100% from January of 2008 to January of 2009. But get this – that’s just the number for accessing news and information. It doesn’t even … » Continue reading |
Search Engine Watch Forum Discussions
| keywords in url vs. length Mar 19, 2009 URL length and new site name. Am I overdoing it? My site name contains relevant searched keywords, but it is bunched together like this: www.myretailsite.com. I have purchased www.my-retail-site.com. The theory here is that the spacing will make the url more relevant based off the keywords it contains. I would redirect … » Join the discussion |
| Flyout Menu Interfering with Optimization Mar 19, 2009 Hello! I am doing in-house optimization at an e-commerce site (find it by searching my username or go to showmecables.com) and I am a relative newbie to SEO. I have been learning a lot as I go along. I recently viewed our site with Lynx and realized something that our webmaster and … » Join the discussion |
| Google Analytics – “New Visits” Criteria Mar 18, 2009 Hello Search Watch- I was wondering the Google Analytics criteria for “New Visitors.” If I am testing out keywords I would think Google would figure me out and then never count me as a new visitor. Yet, it seems like the Google memory is quite short – less than a … » Join the discussion |