Search Headlines & Links: December 21, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along with search-related headlines from around the Web:

From the SEW Blog:

  • BitDefender Finds Google AdWords Hijack Trojan
    Seems there is a trojan out there that can replace Google AdWords with other ads, loaded when a person visits an infected website running AdWords.
  • Comparing Kayak and SideStep Businesses, For The Last Time
    With the recent announcement that Kayak will acquire SideStep, we wanted to examine the two travel search businesses and what they bring to the party.
  • SEW Experts: How to Market SEO to Humans
    How do you explain your job to the people you meet at a holiday party?
  • SEW Experts: SEM Agency: Uphill Battle? – Part 2
    After deciding to go out on their own to start a search marketing agency, the main stumbling block for many people is a lack of organizational skills.
  • SEW Experts: Online Travel SEM Addictions: Web 2.0, Paid Links, Social Media
    In today’s rapidly changing search marketplace, ideas and technology move faster than the speed of light. Search marketers need to catch up, if they can.

Headlines & News from Elsewhere:

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