Search Engine Watch > Industry > SEW Experts: Content Advertising Best Practices in Action

SEW Experts: Content Advertising Best Practices in Action

In previous columns, David Szetela advocated turning off your content ad campaigns. In today’s Content Advertising column, “Content Advertising Best Practices in Action,” he puts together all of the best practices he’s shared in an example of a campaign that will finally perform, equipping you to turn your new and improved content campaigns back on.

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