Search Engine Watch > Industry > Miva Drops Yahoo Adds Google

Miva Drops Yahoo Adds Google

Miva will replace their search partnership with Yahoo that dates back to 2001 and start a new relationship with Google as of January 27, 2007.

The annoucement came yesterday when Miva filed papers with the SEC.

The battle for publishing partnerships may be a major play in the search industry this year, as well as expansion in to the international markets.

Yahoo should be announcing a new aggressive international team in the very near future.

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