How Top Agencies Leverage Video for Online Advertising Campaigns

Search Engine Strategies has evolved from a conference focusing just about exclusively on organic optimization to a forum for discussing the wide range of options available to search marketers. A new panel at the recent San Jose conference looked at the opportunities available using online video, and guest writer Brooke Schumacher covered the session for today’s SearchDay article, Online Video Advertising Builds Momentum.

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YouTube Analytics Replaces YouTube Insight

YouTube Analytics will replace YouTube Insight. YouTube Analytics will offer a number of new features, including a new overview section, more detailed statistics, the ability to discover which videos drive the most views and subscriptions.

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GoAnimate Unveils New Political Characters and Backgrounds

GoAnimate, which offers free web applications that enables marketers to create their own animated videos, has released a new collection of more than a dozen political characters and five new backgrounds focused on the U.S. presidential election.

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Searching for Video and Podcasts

Multimedia search has become hot recently, with the major search engines jostling with a crowd of upstart newcomers to offer a wide range of audio and video search…