Homestore Rebrands As Move.com
Earlier this month, Homestore and much of its network of sites have rebranded under the banner of a new URL, Move.com. The new site is being positioned as a real-estate vertical “search engine” for all things related to buying, renting and relocation.
Homestore has had a number of past legal problems, which the company has apparently now put behind itself. The rebranding should help with that as well.
In addition to the Move site, Homestore operates a range of websites, including Realtor.com, Welcome Wagon, Moving.com, SeniorHousingNet, and Homeplans.com. Those URLs will remain active, while the Move.com site replaces Homestore.com, HomeBuilder.com, Factorybuilthousing.com and RentNet.com.
According to comScore, traffic to real estate sites grew 23% vs. a year ago. The Move/Homestore Network aggregated the most users in the category.
More about:
The Merkle B2B 2023 Superpowers Index outlines what drives competitive advantage within the business culture and subcultures that are critical to success. It is the indispensable guide for B2B marketers to deliver world-class experiences and keep pace with the dynamic environment. Download Now
The ClicData survey found that various challenges exist that prevent organizations from achieving such gains. These challenges included inaccessible data formats and limited flexibility in displaying data in dashboards. Download Now
The need for fraud prevention in the digital world is critical now more than ever. Why? Thinking about your own behavior, consider how you complete transactions and how this has changed over the last 5 years. Download Now
The need for fraud prevention in the digital world is critical now more than ever. Why? Thinking about your own behavior, consider how you complete transactions and how this has changed over the last 5 years. Download Now
Leave a Reply
You must be logged in to post a comment.