Search Engine Watch > Industry > Google Separates Bids For Search & Contextual Ads

Google Separates Bids For Search & Contextual Ads


Separate bidding on content network introduced by AdWords
from Jen over at
JenSense looks at how Google is now allowing advertisers to finally bid on
contextual ads independently of their search campaigns. Long overdue, and it’s
sad that it took advertisers having to beg, plead and drag Google kicking into
this.

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