Delete Those Emails With SEO Pitches!
Ineffective SEO E-Mail Campaigns
at ClickZ from Shari Thurow
is a nice, fresh reminder of all those pitches you get for SEO services via email
that you can safely delete. No, you almost certainly don’t need to worry that
they are kindly informing you that you aren’t ranking for a particular term!
Shari doesn’t get into it, but warnings that you aren’t “found” on a search
engine our that your listing may be in “trouble” or “vulnerable” can almost
certainly be ignored, as well. In fact, rather than list and dissect everything,
just remember this. I’d say 99.9 percent of the unsolicited email you get
pitching you on search marketing services or alerting you to some type of SEO
problem can get deleted.
Good SEM firms are in high demand and aren’t going to
be cold-calling you by phone or via email. The ones that do, I’d be wary of them
and certainly wouldn’t lose sleep worrying if something they claim is a problem
with your site really is.
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