Search Engine Watch > PPC > NPR Looks at Online Advertising

NPR Looks at Online Advertising

A National Public Radio ran a story Morning Edition today on report about online and keyword advertising. You can listen to the 4 minute report here:
+ Advertisers Log on for Big Profits

The report includes a few comments from Forrester’s Charlene Li

An ever-increasing number of commercials on the Internet means search engines like Google and Yahoo are making big profits. Still, the Internet draws only about 3 percent of total advertising dollars. The increase in ads may be coming at the expense of more traditional media

Leave a Reply

Resources

The 2023 B2B Superpowers Index
whitepaper | Analytics

The 2023 B2B Superpowers Index

3y
Data Analytics in Marketing
whitepaper | Analytics

Data Analytics in Marketing

3y
The Third-Party Data Deprecation Playbook
whitepaper | Digital Marketing

The Third-Party Data Deprecation Playbook

3y
Utilizing Email To Stop Fraud-eCommerce Client Fraud Case Study
whitepaper | Digital Marketing

Utilizing Email To Stop Fraud-eCommerce Client Fraud Case Study

3y