Search Engine Watch > Industry > Overture Settles With Geico Over Trademark Case

Overture Settles With Geico Over Trademark Case

While Geico and Google are still heading to court, as blogged yesterday, MediaPost reports that
Geico and Overture have reached a settlement: Overture Settles Trademark Dispute With Geico. Big
news! Settlement details are confidential, but the fact that Overture has decided to settle rather than battle for a legal victory might simply invite even more
companies to go after it.

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