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Do App Interstitials Create A Bad User Experience?

The Ubuntu Meizu 4 had an impressive choice of apps

Google research says yes, counting the ad format among negative ranking factors. However, Yelp's CEO - and industry experts - remains skeptical of the company's reasoning. They do, according to Google, but Yelp's CEO and industry experts believe the search giant had ulterior motives with its study. 0 Comments

5 Modern-Day Alternatives to Link Building

Lots of Links

Things like social shares, third-party reviews and Nofollow links are just as valuable as traditional links, but don't carry the same risk of penalty or the stigma of "link building." Things like social shares, third-party reviews and Nofollow links are just as valuable as traditional links, but don't carry the same risk of penalty or the stigma of "link building." 0 Comments

Yelp Earnings Report Shows Strength In Mobile Search

Yelp

Though the value of Yelp's shares continue to decline, the company is becoming a stronger player in mobile search, as demonstrated by its 22 percent growth in mobile monthly visitors. Though the value of Yelp's shares continue to decline, the company is becoming a stronger player in mobile search, as demonstrated by the 22 percent growth in mobile monthly visitors. 0 Comments

5 Ways to Make Your Small Business Rock the Web

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If customers can't find you on the Internet, they'll find your competitors instead. To stand out online, SMBs should focus on mobile-friendly sites, social platforms and online reviews. If customers can't find you on the Internet, they'll find your competitors instead. To stand out online, SMBs should focus on mobile-friendly sites, social platforms and online reviews. 0 Comments

Google Now on Tap Shows Advances in Contextual Proactive Features

Google Now iPhone iPad

At its recent developer conference, Google announced an update, Google Now on Tap, that can help not only revive forgotten apps, but drive their searches back to the search engine itself. At its recent developer conference, Google announced an update, Google Now on Tap, that can help not only revive forgotten apps, but drive their searches back to the search engine itself. 0 Comments

Google Now on Tap Makes App Search Optimization More Critical Than Ever

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Now on tap makes everything from text messages to social media posts searchable, and these new search capabilities could give apps the stickiness and functionality they've been missing. Now on tap makes everything from text messages to social media posts searchable, and these new search capabilities could give apps the stickiness and functionality they've been missing. 0 Comments

Four Mobile Dos and Don'ts for SMBs

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As Google and Bing change their algorithms to favor mobile-friendly sites, it's crucial for small and medium businesses to become more diligent about mobile-optimizing their sites. As Google and Bing change their algorithms to favor mobile-friendly sites, it's crucial for small and medium businesses to become more diligent about mobile-optimizing their sites. 0 Comments

Facebook's "Yelp Alternative" Blurs Lines Between Social and Search

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Facebook has begun testing a feature that offers reviews from publications like Bon Appetit, Conde Nast Traveler, and the San Francisco Chronicle to rival Yelp's crowdsourced reviews. Facebook has begun testing a feature that offers reviews from publications like Bon Appetit, Conde Nast Traveler, and the San Francisco Chronicle to rival Yelp's crowdsourced reviews. 0 Comments

Yelp Adds Restaurant Reservations as New Search Option

Yelp

Yelp Now, which launched today, allows users to find restaurant reservations on the platform by searching for dates, times, party sizes, and types of cuisine. Yelp Now, which launched today, allows users to find restaurant reservations on the platform by searching for dates, times, party sizes, and types of cuisine. 0 Comments

Apple Maps Using TripAdvisor Reviews in Some Searches

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Apple Maps has relied solely on Yelp reviews for hotels in the past, but one Apple Insider user has found several instances of Apple relying on other sources for recent hotel searches. Apple Maps has relied solely on Yelp reviews for hotels in the past, but one Apple Insider user has found Apple to be relying on other sources. 0 Comments

Mobile Search Spend Share to Reach 83% by 2018

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Recent eMarketer research found that mobile search spend is growing exponentially with no end in sight, even more so than they previously reported. eMarketer research finds that mobile search spend is growing exponentially, while Google's dominance is threatened by in-app searching. 0 Comments

Does Yelp Really Matter?

Yelp

In a search marketing world that is dictated by Google, should businesses care about getting Yelp reviews? In a search marketing world that is dictated by Google, should businesses care about getting Yelp reviews? 0 Comments

Spotlight On: Yelp's Rosie Akenhead

Yelp

Yelp's manager of local business outreach for the U.K. and Ireland spoke with SEW about recent additions to Yelp, as well as the time she Yelped a taxidermist. Yelp's manager of local business outreach for the U.K. and Ireland spoke with SEW about recent additions to Yelp, as well as the time she Yelped a taxidermist. 0 Comments

Enhance Your Local SEO Strategy With Google+ Local

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Using Google+ Local is fundamental for businesses in order to be found on Google in local searches, as the platform drives the results on Google Maps. How can you make the most of Google+ Local? Using Google+ Local is fundamental for businesses in order to be found on Google in local searches, as the platform drives the results on Google Maps. 0 Comments

Social and SEO Work Better Together

Social Media Sharing

While Facebook likes and Twitter followers don't directly affect search rankings, social and SEO work hand-in-hand. While Facebook likes and Twitter followers don't directly affect search rankings, social and SEO work hand-in-hand. 0 Comments

Expert Tips for Cracking Pigeon and Winning Local

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Ever since Google rolled out its Pigeon algorithm for local search, SMBs have looked for ways to get back on top. Here's some insider advice for getting to the top of the rankings. Ever since Google rolled out its Pigeon algorithm for local search, SMBs have looked for ways to get back on top. 0 Comments