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Bing Temporarily Removes New Image Widget

bing-image-widget

After Getty Images filed a lawsuit citing "massive infringement," Bing has temporarily removed the new tool it said would make it easier to display images and slideshows on websites. After Getty Images filed a lawsuit citing "massive infringement," Bing has temporarily removed the new tool it said would make it easier to display images and slideshows on websites. 0 Comments

Google Launches Improved Sitelinks Search Box

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Google announced a new way for users to search for site-specific content with an updated sitelinks search box and gave tips to developers for Schema markup to implement the feature well. Google announced a new way for users to search for site-specific content with an updated sitelinks search box and gave tips to developers for Schema markup to implement the feature well. 0 Comments

What to Include (& Leave Off) Your Homepage

homepage-structure

Is your homepage doing what it’s supposed to do? Is it answering the necessary questions and putting customers on the path to conversion? If you haven’t taken a look at your homepage structure, now’s the time. Is your homepage doing what it’s supposed to do? If you haven’t taken a look at it, now’s the time. 0 Comments

Google AdWords Launches Website Call Conversions

adwords-website-call-conversions

AdWords will generate a forwarding number for each ad click that will measure calls made by consumers, enabling advertisers to attribute the call conversion and conversion value to each keyword. AdWords will generate a forwarding number for each ad click that will measure calls made by consumers, enabling advertisers to attribute the call conversion and conversion value to each keyword. 0 Comments

Google Rolls Out Publisher Center to Improve News Discovery

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The tool allows publishers to make changes to Google’s record of their sites and helps ensure those sites show up in Google News and, perhaps most importantly, that readers find the content. The tool allows publishers to make changes to Google’s record of their sites and helps ensure those sites show up in Google News and, perhaps most importantly, that readers find the content. 0 Comments

How to Ensure Your SEO Strategy Delivers the Right Traffic

Red Bullseye

When it comes to SEO, achieving first page rankings and getting more traffic is one thing, but here's how to make sure those rankings deliver the right type of traffic to your website, traffic that will actually convert into new customers. Follow these three steps to make sure your top rankings deliver the right traffic to your website, traffic that will actually convert into new customers. 0 Comments

Organic Search Accounts for Up to 64% of Website Traffic [STUDY]

Organic Search Equals 64 Percent of all Website Visits

Inspired by Groupon deindexing itself from Google and finding 60 percent of their direct traffic was actually organic search, Conductor reveals data showing that organic search is actually responsible for driving 64 percent of traffic to websites. Inspired by Groupon deindexing itself from Google and finding 60 percent of their direct traffic was actually organic search, Conductor reveals data showing that organic search is actually responsible for driving 64 percent of traffic to websites. 0 Comments

130 Questions to Ask When Choosing a Local Search Automation Tool

Map and Clipboard

Choosing a local search automation vendor can be a complicated and intimidating decision for companies with hundreds or thousands of brick-and-mortar locations. Make a smarter decision when picking a company to team up with by asking these questions. Looking to team up with a local search automation vendor? These critical questions will help make the process less complicated and intimidating. 0 Comments

How to Use the Google Analytics Event Tracking Report

ganalytics

Using Event tracking to measure interaction and conversions on your website is beneficial for getting a better understanding of how your users engage with the content and features of your website in a much more advanced way than standard reports. Using Event tracking to measure interaction and conversions on your website is beneficial for getting a better understanding of how your users engage with the content and features of your website in a much more advanced way than standard reports. 0 Comments

Google Updates Site Move Guidelines

moving-office

Google has updated their guidelines to help webmasters deal with moving sites, including issues that might come up due to moving a site to responsive design, moving a site with no URL change, and moving a site with completely new URLs, and more. Google has updated their guidelines to help webmasters deal with moving sites, including issues that might come up due to moving a site to responsive design, moving a site with no URL change, and moving a site with completely new URLs, and more. 0 Comments

5 Development Tricks Self-Sufficient Marketers Should Master

Load Testing

While there are some jobs better left to programmers, coders, and quality assurance specialists, there's room for us marketers to step up our game. Master these five skills to rely on developers a little less and get your work done a little quicker. While there are some jobs better left to programmers, coders, and quality assurance specialists, there's room for us marketers to step up our game. Master these five skills to rely on developers a little less and get your work done a little quicker. 0 Comments

Websites Fail Page Speed Test: 4 Things You Need to Know [Study]

Page Load Times

Internet marketing company Portent recently tested 500 e-commerce sites using YSlow to gather basic performance data and found 50 percent of the websites audited had an average load time of more than five seconds with a standard deviation of eight seconds. Internet marketing company Portent recently tested 500 e-commerce sites using YSlow to gather basic performance data and found 50 percent of the websites audited had an average load time of more than five seconds with a standard deviation of eight seconds. 0 Comments

Why You Need to Own Your Data & Digital Assets

Possession is 9-10ths of the Law Who Owns YOUR Data

Data is the lifeblood of a sustainable business. It drives decisions on content, usability, SEO, social, and more. The brand must assert ownership of data from day one, and diligently manage it as if it were worth its weight in gold. Because it is! Data is the lifeblood of a sustainable business. It drives decisions on content, usability, SEO, social, and more. The brand must assert ownership of data from day one, and diligently manage it as if it were worth its weight in gold. Because it is! 0 Comments

Google Buys, Then Shuts Down Restaurant Website Builder Appetas

Appetas Google

Google has purchased and shut down Seattle-based Appetas, a website that lets restaurateurs build a website inexpensively with integrations (social, mobile, reservations, delivery) that only larger restaurants can usually afford. Google has purchased and shut down Seattle-based Appetas, a website that lets restaurateurs build a website inexpensively with integrations (social, mobile, reservations, delivery) that only larger restaurants can usually afford. 0 Comments

Google Analytics Content Reports: Understanding the Key Benefits

ganalytics

The content reports in Google Analytics offer useful data, including detailed interaction data on all pages, data broken down by subfolder, pages on which visitors entered the site, and pages which have been the final page of a session. The content reports in Google Analytics offer useful data, including detailed interaction data on all pages, data broken down by subfolder, pages on which visitors entered the site, and pages which have been the final page of a session. 0 Comments

Pick Up on Current Events for Link Building

Attention

Giving your website an active role in current events is a lot more efficient than creating media attention from scratch. Here's how to prepare your website for future events so you can attract links with your prompt response. Giving your website an active role in current events is a lot more efficient than creating media attention from scratch. Here's how to prepare your website for future events so you can attract links with your prompt response. 0 Comments

Google Webmaster Tools Gives More Precise Index Status Data

webmaster-tools-index-status-screenshot-http

Google has announced the ability for webmasters to now track indexed URLs for each protocol - HTTP and HTTPS - as well as for verified subdirectories. The change will make it easier for site owners to monitor different sections of their website. Google has announced the ability for webmasters to now track indexed URLs for each protocol - HTTP and HTTPS - as well as for verified subdirectories. The change will make it easier for site owners to monitor different sections of their website. 0 Comments

Why You Need to Use the Google Analytics AdWords Report

Day Parts

The Google Analytics AdWords reports are vital for helping you make data-driven decisions about PPC. Get the full picture on bidding, keywords, search queries, and much more. Learn all the details about what reports are available and what they do. The Google Analytics AdWords reports are vital for helping you make data-driven decisions about PPC. Get the full picture on bidding, keywords, search queries, and much more. Learn all the details about what reports are available and what they do. 0 Comments

Google: Sites Penalized for Long-Term Spam Tactics Might Never Recover

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If you have a website that has been spamming for years, and you're now attempting to clean it up to get back in Google’s good graces, you'll find it more difficult, or maybe impossible, to get back into Google's search results. If you have a website that has been spamming for years, and you're now attempting to clean it up to get back in Google’s good graces, you'll find it more difficult, or maybe impossible, to get back into Google's search results. 0 Comments

Google+ Pages Dashboards Now Link to Google Analytics

Google Analytics Redesign

If your company's Google+ page links back to your website and your site also uses Google Analytics, a Google+ card will appear in your dashboard, showing the number of new visits, unique visitors, and pageviews for your the site linked to that page. If your company's Google+ page links back to your website and your site also uses Google Analytics, a Google+ card will appear in your dashboard, showing the number of new visits, unique visitors, and pageviews for your the site linked to that page. 0 Comments

Google Tests Restaurant Menus in "Card" Results

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The recent discovery that Google is testing restaurant menus in its "card" results sparked discussion about where Google likes to get its data and how websites can continue to help the search engine better understand their information. The recent discovery that Google is testing restaurant menus in its "card" results sparked discussion about where Google likes to get its data and how websites can continue to help the search engine better understand their information. 0 Comments