Articles on Webmaster

RSS

Ranking Boost Possible Without Penguin Refresh From Google

shutterstock-144752695

Google Webmaster Trends analyst John Mueller says sites shouldn't focus on individual factors of individual algorithms, but rather on fixing sites themselves to improve rankings. John Mueller says sites shouldn't focus on individual factors of individual algorithms, but rather on fixing sites themselves to improve rankings. 0 Comments

4 SEO Myths & Conspiracy Theories Google's Matt Cutts Wants to Die

Matt Cutts

Paying for Google AdWords will get you higher organic search rankings! All algorithmic changes are designed to force people to buy AdWords ads! Tools will solve every SEO problem you've ever had! Yeah, don't believe everything you hear or read. Paying for Google AdWords will get you higher organic search rankings! All algorithmic changes are designed to force people to buy AdWords ads! Tools will solve every SEO problem you've ever had! Yeah, don't believe everything you hear or read. 0 Comments

Matt Cutts on How Google Handles 404 & 410 Status Codes

Matt Cutts

In a recent webmaster help video, Google's Matt Cutts talks about the nuances of 404 vs. 410 status codes. While Google's crawlers treat 404s and 410s nearly identically, Cutts reveals that sometimes Google does treat them a little bit differently. In a recent webmaster help video, Google's Matt Cutts talks about the nuances of 404 vs. 410 status codes. While Google's crawlers treat 404s and 410s nearly identically, Cutts reveals that sometimes Google does treat them a little bit differently. 0 Comments

A Very Mild Case of Google Penguin?

Penguins

Not every site is impacted the same way by Penguin, Google's algorithm that targets spammy link building tactics. On Twitter, Google's Matt Cutts told one webmaster to continue doing backlink cleanup, as the site has a "very mild case of Penguin." Not every site is impacted the same way by Penguin, Google's algorithm that targets spammy link building tactics. On Twitter, Google's Matt Cutts told one webmaster to continue doing backlink cleanup, as the site has a "very mild case of Penguin." 0 Comments

Matt Cutts: Google Search Result Positions Aren't Weighted Differently

Matt Cutts

Regardless of which page or organic position your site appears in Google's search results pages, specific positions on the page aren't isolated or reserved for different weightings of the algorithm to give different signals different priority. Regardless of which page or organic position your site appears in Google's search results pages, specific positions on the page aren't isolated or reserved for different weightings of the algorithm to give different signals different priority. 0 Comments

Google's Matt Cutts on How to Avoid the Guest Blogging Spam Trap

Matt Cutts

Matt Cutts says be careful that the sites you guest blog on are of high quality and definitely avoid any guest blogging sites that appear low quality and spammy. He also shares four tactics that shouldn't be part of your guest blogging strategy. Matt Cutts says be careful that the sites you guest blog on are of high quality and definitely avoid any guest blogging sites that appear low quality and spammy. He also shares four tactics that shouldn't be part of your guest blogging strategy. 0 Comments

Matt Cutts on Blog Comments, Links & Spam: Use Your Name, Not Keywords

Matt Cutts

As long as you don't use blog comments as a way to increase your backlink profile, you post on topically relevant blogs, and you aren't using the a spammy keyword heavy name, but are using your real name instead, you should avoid penalties. As long as you don't use blog comments as a way to increase your backlink profile, you post on topically relevant blogs, and you aren't using the a spammy keyword heavy name, but are using your real name instead, you should avoid penalties. 0 Comments

Goodbye, Google PageRank Data: Maybe Just for Now, But More Likely Forever

Graveyard Is HMRC encourgaging zombie companies

Matt Cutts confirms at Pubcon what some have thought for months: Google has no plans to fix the broken pipeline that stopped the flow of PageRank data to webmasters. There will not be another PageRank update visible to the public in 2013. Matt Cutts confirms at Pubcon what some have thought for months: Google has no plans to fix the broken pipeline that stopped the flow of PageRank data to webmasters. There will not be another PageRank update visible to the public in 2013. 0 Comments

Matt Cutts: You Don't Have to Nofollow Internal Links

Matt Cutts

A recent Google webmaster help video from Google's Matt Cutts brings up an interesting question: should a webmaster nofollow internal links within their site or does it not make any difference because they are simply internal links? A recent Google webmaster help video from Google's Matt Cutts brings up an interesting question: should a webmaster nofollow internal links within their site or does it not make any difference because they are simply internal links? 0 Comments

Matt Cutts Advises When to nofollow Widgets, Infographics

Matt Cutts

If you're creating infographics, or other pieces of embeddable code for things such as widgets, counters, and badges, how should you link those things for best SEO practices according to Google? Google's Matt Cutts offers his advice. If you're creating infographics, or other pieces of embeddable code for things such as widgets, counters, and badges, how should you link those things for best SEO practices according to Google? Google's Matt Cutts offers his advice. 0 Comments

Google Webmaster Tools Adds Manual Actions Viewer to Show When Your Site is Penalized

yellow-penalty-flag

For some time now, Google has been sending notifications to site owners about manual webspam actions. But now site owners can check Google Webmaster Tools at any time to see if they've incurred a manual penalty, Google has announced. For some time now, Google has been sending notifications to site owners about manual webspam actions. But now site owners can check Google Webmaster Tools at any time to see if they've incurred a manual penalty, Google has announced. 0 Comments

Google Revises Link Scheme Definitions: Guest Posts, Press Releases, Advertorials Can Hurt Rankings

broken-link

Google has updated its guidelines to warn webmasters against advertorials with links that pass PageRank. Also, heavily optimized anchor text used in press releases, guest posts, and article marketing can negatively impact a site's search rankings. Google has updated its guidelines to warn webmasters against advertorials with links that pass PageRank. Also, heavily optimized anchor text used in press releases, guest posts, and article marketing can negatively impact a site's search rankings. 0 Comments

Embedded Video Schema Markup: A 7-Step Checklist for Great Results

video-schema

Couple solid authorship with good semantic markup best practices and you will achieve solid rankings. Here's a checklist of steps to follow to achieve success with your embedded videos using semantic video markup to your web pages. Couple solid authorship with good semantic markup best practices and you will achieve solid rankings. Here's a checklist of steps to follow to achieve success with your embedded videos using semantic video markup to your web pages. 0 Comments

Matt Cutts on Finding Untrustworthy Links, Why Google Won't Kill Toolbar PageRank

matt-cutts-webmaster-video-2013

Google has released two new videos in its popular Webmaster Help series that shed new light on a couple of hot topics in the SEO industry: how to you identify unnatural links and why Google wont switch off the PageRank Toolbar feature. Google has released two new videos in its popular Webmaster Help series that shed new light on a couple of hot topics in the SEO industry: how to you identify unnatural links and why Google wont switch off the PageRank Toolbar feature. 0 Comments

Google Webmaster Tools Adds Search Query Alerts

search-query-alerts-google-wmt

Google Webmaster Tools now tells site administrators when sudden changes occur in impressions and clicks for top pages. The alert notifies webmasters when search results clicks change dramatically and recommends ways to identify and resolve issues. Google Webmaster Tools now tells site administrators when sudden changes occur in impressions and clicks for top pages. The alert notifies webmasters when search results clicks change dramatically and recommends ways to identify and resolve issues. 0 Comments

How State Senator Deb Fischer Should Fix Hacked Website

Deb Fischer website

Like other candidates in 2012 Republican State Senator, Deb Fischer, has a professional looking website touting her views and abilities. Except it's been hacked. Here are some tips to fix it that may come in handy for you too. Like other candidates in 2012 Republican State Senator, Deb Fischer, has a professional looking website touting her views and abilities. Except it's been hacked. Here are some tips to fix it that may come in handy for you too. 0 Comments