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Monitoring Site Changes for SEO

SEO Tips

Using the Page Monitor Chrome Extensions, SEOs can stay on top of content changes and their subsequent effect on search engine ranking. Using the Page Monitor Chrome Extensions, SEOs can stay on top of content changes and their subsequent effect on search engine ranking. 0 Comments

Concatenate: The Ultimate Excel Function for Managing PPC Campaigns

Concatenate Generate Display URLs

One particular feature on Microsoft Excel can make PPC campaigns more manageable by allowing users to create structured group names, change ad copy in bulk, and build URL tags. One particular feature on Microsoft Excel can make PPC campaigns more manageable by allowing users to create structured group names, change ad copy in bulk, and build URL tags. 0 Comments

Google Upgrades AdWords Editor to Support Labels

Google AdWords Editor

Reacting to user feedback, Google has upgraded its AdWords Editor to fully support lables, upgraded URLs, targeted in-app mobile ads, and call only ads. Reacting to user feedback, Google has upgraded its AdWords Editor to fully support lables, upgraded URLs, targeted in-app mobile ads, and call only ads. 0 Comments

Google Grants 40 Percent of Right to Be Forgotten Requests

Google logo

A new transparency report reveals that Google has granted hundreds of thousands of requests to be removed from search results in the first year of Europe's controversial right to be forgotten program. A new transparency report reveals that Google has granted hundreds of thousands of requests to be removed from search results in the first year of Europe's controversial right to be forgotten program. 0 Comments

6 Content Tips for Adapting to the Post-Mobilegeddon World

mobile-site-layout

Beyond the site and landing page adjustments of a post-Mobilegeddon world, marketers should also be mindful of how to format and align their content for maximum mobile impact and consumption. Beyond site and landing page adjustments, marketers should be mindful of how to format and align their content for maximum mobile impact and consumption. 0 Comments

Google to Make Mobile URLs More User-Friendly

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Google has updated its mobile URL display algorithms to better display the names of websites and support Schema.org structured data on mobile devices. Google has updated its mobile URL display algorithms to better display the names of websites and support Schema.org structured data on mobile devices. 0 Comments

Google AdWords Upgrades URLs for Better Tracking

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Google AdWords has simplified the URL process by splitting the landing page portion of the URL from the tracking information, which means advertisers can update ads without stopping them. Google AdWords has simplified the URL process by splitting the landing page portion of the URL from the tracking information, which means advertisers can update ads without stopping them. 0 Comments

Penguin 3.0: A Proven Roadmap to Recovery

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Many wondered if recovery from Penguin was even possible; in this case study, we’ll show you that it’s not only possible, but exactly the steps we took to accomplish this recovery. Many wondered if recovery from Penguin was even possible. It’s not only possible, but we'll show exactly the steps we took to accomplish this recovery. 0 Comments

Bing Ads Reveals Dynamic Sitelinks

Bing Ads

Bing Ads has revealed a new feature dubbed "dynamic sitelinks" which creates annotations for ads that haven't specifically set up sitelink extensions. Bing Ads has revealed a new feature dubbed "dynamic sitelinks" which creates annotations for ads that haven't specifically set up sitelink extensions. 0 Comments

Google Launches Improved Sitelinks Search Box

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Google announced a new way for users to search for site-specific content with an updated sitelinks search box and gave tips to developers for Schema markup to implement the feature well. Google announced a new way for users to search for site-specific content with an updated sitelinks search box and gave tips to developers for Schema markup to implement the feature well. 0 Comments

Bing Waxes Lyrical on Spam Detection and Filtering

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A post on the Bing blog explores the inner workings of Web spam, what it looks like, what Bing is doing about it, and why it's not always easy to determine intent. The Bing blog explores the inner workings of Web spam, what it looks like, what Bing is doing about it, and why it's not always easy to determine intent. 0 Comments

Is That Directory Link Unnatural?

low-quality-directory

If you are doing a backlink audit and trying to remove or disavow unnatural links, this article should help you when it comes to making decisions about links from directories. If you are doing a backlink audit, this article should help you when it comes to making decisions about links from directories. 0 Comments