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How to Gain SEO Seasonality Insights Using Google Webmaster Tools

Trended GWT Search Query Data

Here's how to use Google Webmaster Tool search queries to supplement date comparison analytics reports. The end result will be the ability to understand if a rise in site visits is due to higher search volume or a bump in ranking position. Here's how to use Google Webmaster Tool search queries to supplement date comparison analytics reports. The end result will be the ability to understand if a rise in site visits is due to higher search volume or a bump in ranking position. 0 Comments

6 Major Google Changes Reveal the Future of SEO

Knowledge Graph show me pictures of Fenway Park

PageRank and keyword obsession is fading away. Google is now pushing you to focus on understanding your target users, producing great content, establishing your authority and visibility, and providing a great experience for the users of your site. PageRank and keyword obsession is fading away. Google is now pushing you to focus on understanding your target users, producing great content, establishing your authority and visibility, and providing a great experience for the users of your site. 0 Comments

Google Keyword '(Not Provided)': How to Move Forward

not provided Counter

Learn what the loss of keyword data really means, how you can measure SEO success and performance now, and how to research keyword opportunities, as well as eight ways you can report on SEO performance when keyword data is "(not provided)". Learn what the loss of keyword data really means, how you can measure SEO success and performance now, and how to research keyword opportunities, as well as eight ways you can report on SEO performance when keyword data is "(not provided)". 0 Comments

How to Create & Analyze Valuable Facebook Reports

droid-inspection

A huge part of mastering Facebook Ads is mastering Facebook ads reporting and analysis. Facebook reporting can be quick and easy when you fully understand these reports and pivot tables are built and in place to easily generate and add to reports. A huge part of mastering Facebook Ads is mastering Facebook ads reporting and analysis. Facebook reporting can be quick and easy when you fully understand these reports and pivot tables are built and in place to easily generate and add to reports. 0 Comments

Bing Adds Percent Change Metrics to Webmaster Tools

bing-webmaster-tools-site-activity

Bing Webmaster Tools now allows you to select a date range and then visually compare the results - and percent change - to the prior date range of the same length on clicks from search, appeared in search, pages crawled, and crawl errors. Bing Webmaster Tools now allows you to select a date range and then visually compare the results - and percent change - to the prior date range of the same length on clicks from search, appeared in search, pages crawled, and crawl errors. 0 Comments

34% of Referrals to Facebook Pages Come from Google, Yahoo, Bing [Study]

pagelever-external-referrals

Despite the Bing-Facebook alliance, Google sends Facebook the most traffic. More than a third of external referrals to Facebook pages come from search engines, and SEO plays a strong role in generating this additional traffic, a study has found. Despite the Bing-Facebook alliance, Google sends Facebook the most traffic. More than a third of external referrals to Facebook pages come from search engines, and SEO plays a strong role in generating this additional traffic, a study has found. 0 Comments

Sex Is Still A Top Search Term

I had someone email me recently asking whether the 'urban legend' of sex and porn being top search terms was still true. Hmm. Is it? I thought it would be fun to check back on the situation. I had someone email me recently asking whether the 'urban legend' of sex and porn being top search terms was still true. Hmm. Is it? I thought it would be fun to check back on the situation. 0 Comments

HotBot Integrates Popularity Into Top Results

Direct Hit is now powering most of HotBot's top results, a change that means clickthrough data is now heavily responsible for what appears in response to a search. Direct Hit is now powering most of HotBot's top results, a change that means clickthrough data is now heavily responsible for what appears in response to a search. 0 Comments

HotBot Integrates Popularity Into Top Results

Direct Hit is now powering most of HotBot's top results, a change that meansclickthrough data is now heavily responsible for what appears in response to asearch. HotBot has not dumped Inktomi, but when there is relevant data from DirectHit, those matches are presented on the first page of results, then Inktomimatches are listed next. "We see this as a way for us to combine the true benefits of both ofthese technologies and provide people with the most accurate results," said David Pritchard, HotBot's marketing director Direct Hit is now powering most of HotBot's top results, a change that meansclickthrough data is now heavily responsible for what appears in response to asearch. HotBot has not dumped Inktomi, but when there is relevant data from DirectHit, those matches are presented on the first page of results, then Inktomimatches are listed next. "We see this as a way for us to combine the true benefits of both ofthese technologies and provide people with the most accurate results," said David Pritchard, HotBot's marketing director 0 Comments