Articles on mobile video

RSS

SEO Is No One-Trick Pony

seo-circle

What exactly is SEO? It's certainly not any "one thing," but instead a combination of many factors that lead to a successful SEO strategy. What exactly is SEO? It's certainly not any "one thing," but instead a combination of many factors that lead to a successful SEO strategy. 0 Comments

"Content Performance Marketing" – 3 Steps to Future Success

future-road-sign-1

As brands and marketers, we’re at a fork in the road when it comes to content; the next path we take will either elevate our journey to the next level, or throw us into a never-ending roundabout that takes us nowhere. The next path we take with content will either elevate our journey to the next level, or throw us into a never-ending roundabout that takes us nowhere. 0 Comments

Cortana Makes Her Way to Windows 9

cortana-via-xbox

Microsoft will bring the digital assistant to desktop users in an effort to provide a more "mobile"-like experience on all platforms. Microsoft will bring the digital assistant to desktop users in an effort to provide a more "mobile"-like experience on all platforms. 0 Comments

More Local SEOs Earning Less Than $30,000 [Study]

shutterstock-193745936

The BrightLocal Local SEO Industry Survey included nearly 1,800 SEOs and found more than a third of local SEOs have turnover of less than $30,000 and the average local SEO handles nine clients. More than a third of local SEOs have turnover of less than $30,000 and the average local SEO handles nine clients. 0 Comments

Yahoo, Bing Flirt With New Search Interfaces

generic-search

Yahoo and Bing are reportedly testing out changes to search functionality that make results more "card-like" and move top navigation below the search results box. Yahoo and Bing are reportedly testing out changes to search functionality that make results more "card-like" and move top navigation below the search results box. 0 Comments

How to Win in Organic Search: Tips from Google, Bing and Brands

organic-search

Some sometimes painful changes in organic search have made SEO a better tactic and have led successful brands to focus on content and customers. But what else do these brands and search industry players have in common? Some sometimes painful changes in organic search have made SEO a better tactic and have led successful brands to focus on content and customers. But what else do these brands and search industry players have in common? 0 Comments

Is SEO Dead? NOOOOOOO!

2014-08-14-02-16-06

Enough! The authors and publishers of "SEO is dead" articles must stop trying to pass off mythical and erroneous statements as facts and stop talking negatively about the industry with only a surface knowledge of what it takes to succeed at SEO now. SEO isn't dead, on life support, or even suffering from a really bad case of the sniffles. SEO is alive and constantly evolving as Google changes. 0 Comments

How to Create a Social Media Friendly Landing Page

connected

The same psychology that applies to crafting an engaging social media post should apply to the pages those posts lead to. Each social channel has its own culture and language. Your landing pages must match that, and present one simple call to action. The same psychology that applies to crafting an engaging social media post should apply to the pages those posts lead to. Here are some tips. 0 Comments

Google Love Grows, Bing Satisfaction Drops Among U.S. Customers [Survey]

Search Engine Customer Experience Satisfaction 2014

Love it or hate it, Google is loved by customers. Bing? No so much? And Yahoo, the love is pretty much gone. That's according to 70,000 users who were surveyed as part of the 2014 American Customer Satisfaction Index (ACSI)E-Business Report. Love it or hate it, Google is loved by customers. Bing? No so much? And Yahoo, the love is pretty much gone. That's according to 70,000 users who were surveyed as part of the 2014 American Customer Satisfaction Index (ACSI)E-Business Report. 0 Comments

New Google Mobile Alert: Websites Using Flash May Not Work on Your Device

Uses Flash. May not work on your device

Google now warns mobile searchers when it detects pages that may not work on their devices (e.g., sites made with Flash). Google has shared resources for developers that will enable them to build websites that work for all devices. Google now warns mobile searchers when it detects pages that may not work on their devices (e.g., sites made with Flash). Google has shared resources for developers that will enable them to build websites that work for all devices. 0 Comments

Mobile Site Configuration 101: How to Choose

Smartphone Share of  Organic Searches

If you aren't doing mobile, your site will be left behind in the search results. Here's how to decide which type of configuration to use for your mobile site (responsive, dynamic, or redirection to mobile URLs) and avoid common obstacles. If you aren't doing mobile, your site is destined to be left behind in the search results. Here's how to start and best execute a mobile-optimized site. 0 Comments

PR Newswire Press Release Guidelines Target Search Engine Spam

pr-newswire-updated-guidelines

Press releases and other content submitted for distribution via PR Newswire's wire distribution network will be evaluated under new guidelines to help ensure quality, and prevent manipulation of search. Press releases and other content submitted for distribution via PR Newswire's wire distribution network will be evaluated under new guidelines to help prevent manipulation of search. 0 Comments

Google Reveals 4 Things You Need to Know About Quality Score

Happy PPC Advertising

Google has published a whitepaper called "Settling the Quality Score" and updated the 5-year-old Hal Varian-AdWords Quality Score video. While the new content is mostly a re-hash of old stuff, they do disclose a few new insights about Quality Score. While a new Google whitepaper and updated video mostly are a re-hash of old info, Google does disclose a few new insights about Quality Score. 0 Comments

Top 10 Predictions for Video in 2014

Mobile Devices

Should we expect to see mobile video usage explode? Short-form content go mainstream? Blurred lines between music videos and ads? YouTube fix its broken business model? A redesign of One Channel? Here are our top 10 predictions for video in 2014. Should we expect to see mobile video usage explode? Short-form content go mainstream? Blurred lines between music videos and ads? YouTube fix its broken business model? A redesign of One Channel? Here are our top 10 predictions for video in 2014. 0 Comments

Facebook Reveals a New Way to Share 15 Second Videos on Instagram

instagram-video-filter

Today, Facebook and Instagram announced video on Instagram for iPhone and Android. Now, users can record and share 15 seconds of mobile video with basic editing features, including 13 new visual filters exclusively to video. Today, Facebook and Instagram announced video on Instagram for iPhone and Android. Now, users can record and share 15 seconds of mobile video with basic editing features, including 13 new visual filters exclusively to video. 0 Comments

Top Video Trends & Opportunities: Mobile, Social, Ads & TV Everywhere [Report]

social-media-and-video-adobe

Video is a powerful way to reach audiences both for publishers and advertisers. Marketers already know people are watching online video more than ever. A new Adobe Digital benchmark report reveals what, when, and how people are watching. Video is a powerful way to reach audiences both for publishers and advertisers. Marketers already know people are watching online video more than ever. A new Adobe Digital benchmark report reveals what, when, and how people are watching. 0 Comments

Is Super Bowl Advertising Money Well Spent?

mobile-video-shares-for-sporting-events-adobe

The Adobe Digital Index analyzes the consumption patterns of sports-related video content across devices and how web traffic is impacted by television advertising around the Super Bowl to determine whether marketers will win big or fumble Sunday. The Adobe Digital Index analyzes the consumption patterns of sports-related video content across devices and how web traffic is impacted by television advertising around the Super Bowl to determine whether marketers will win big or fumble Sunday. 0 Comments

Video Boosts Mobile Ad Engagement Rates [Study]

medialets-chart

In the first quarter of 2012, mobile rich media ads containing video had an average of 35 percent higher engagement rates. The users who decided to expand these mobile ads spent a total of 20 seconds within the advertisement, according to new study. In the first quarter of 2012, mobile rich media ads containing video had an average of 35 percent higher engagement rates. The users who decided to expand these mobile ads spent a total of 20 seconds within the advertisement, according to new study. 0 Comments