Articles on Internet usage

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Mobile Now Exceeds PC: The Biggest Shift Since the Internet Began

What Time of Day Do B2B Professionals Conduct Mobile Research

Some organizations may continue to view mobile as an "add-on" or supplementary effort. However, those who embrace the shift in behavior and deliver what their customers want and need to make a purchase decision will likely be the ultimate winners. Internet usage on mobile now exceeds desktop. The time has come to consider integration of mobile-friendly versions of all mission-critical assets. 0 Comments

There's a $20 Billion Pot of Gold at the End of the Mobile Advertising Rainbow

Material Upside for Mobile Ad Spend vs Mobile Usage

With consumer habits changing fast in favor of mobile, mobile will begin to effectively monetize. Use the power of story to demonstrate the value of mobile advertising – and how it will help bring your clients closer to that pot of gold. With consumer habits changing fast in favor of mobile, mobile will begin to effectively monetize. Use the power of story to demonstrate the value of mobile advertising – and how it will help bring your clients closer to that pot of gold. 0 Comments

How to Optimize Tablets vs. Smartphones

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Although smartphones and tablets share many common attributes, they differ greatly as it relates to where the devices are used, what they use them for, and most importantly, how you should market via search to consumers on the different devices. Although smartphones and tablets share many common attributes, they differ greatly as it relates to where the devices are used, what they use them for, and most importantly, how you should market via search to consumers on the different devices. 0 Comments

Google Screenwise Pays People to Search the Web With Chrome

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A new Google project called Screenwise is offering web surfers the chance to get paid to surf the web and help "make Google better." You have to search the web using the Chrome browser and share your data with Google, according to the signup page. A new Google project called Screenwise is offering web surfers the chance to get paid to surf the web and help "make Google better." You have to search the web using the Chrome browser and share your data with Google, according to the signup page. 0 Comments

Google at 92%; Facebook at 54% Industry Share in UK

Top Search Engines Hitwise June 2011

Google and Facebook are dominant players in their respective fields, but that supremacy is more notable in specific areas. A recent Hitwise report showed Google at 92 percent of search share and Facebook at 54 percent of social share in the UK. Google and Facebook are dominant players in their respective fields, but that supremacy is more notable in specific areas. A recent Hitwise report showed Google at 92 percent of search share and Facebook at 54 percent of social share in the UK. 0 Comments

What's Next for Search, SEO?

The way we use the web is changing. SEO teams may well need to ensure their skill-sets include a large degree of developer knowledge, specifically for ensuring websites are compatible with multiple devices. The way we use the web is changing. SEO teams may well need to ensure their skill-sets include a large degree of developer knowledge, specifically for ensuring websites are compatible with multiple devices. 0 Comments

The Tarot of Search Engines: Demographic Data Divining

What if you could gauge a company's marketing strategies by delving into Internet statistics? Here's how you can read search engine tea leaves using public data. What if you could gauge a company's marketing strategies by delving into Internet statistics? Here's how you can read search engine tea leaves using public data. 0 Comments