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4 Google Changes and How Online Merchants Can Adapt

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Google has rolled out many changes of late, from "(not provided)", to local availability, to Hummingbird, and Shared Endorsements. Here's a quick recap of these recent changes, with pointers on how online merchants can still maintain a profit. Google has rolled out many changes of late, from "(not provided)", to local availability, to Hummingbird, and Shared Endorsements. Here's a quick recap of these recent changes, with pointers on how online merchants can still maintain a profit. 0 Comments

3 SEO Success Factors for 2014

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What will successful SEO look like in 2014? It will mean allowing your audience to help you build a local presence; building a community, a socialized brand; and optimizing an experience for those who are mobile and content hungry. What will successful SEO look like in 2014? It will mean allowing your audience to help you build a local presence; building a community, a socialized brand; and optimizing an experience for those who are mobile and content hungry. 0 Comments

The Mobile #PR Hookup: Telling Brand Stories & Optimizing News

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A smartphone has almost become an extension of our body. But the reality is mobile phones are being used to stay connected in real time; all the more reason to give your marketing plan a mobile PR makeover with these quick and easy tips. A smartphone has almost become an extension of our body. But the reality is mobile phones are being used to stay connected in real time; all the more reason to give your marketing plan a mobile PR makeover with these quick and easy tips. 0 Comments

Google Local Carousel Results: Where Do Users Click Most?

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Two search agencies conducted experiments to find out where searchers clicked when presented with a local Google search results page featuring the new carousel that was recently launched. Find out where people clicked and why. Two search agencies conducted experiments to find out where searchers clicked when presented with a local Google search results page featuring the new carousel that was recently launched. Find out where people clicked and why. 0 Comments

Local Search Insights: What Are Consumers in Your Local Area Searching For?

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Learn which business categories and verticals are most popular among mobile searchers, how mobile search compares to online for local searches, and details on local ad click-through rates, from YP.com’s Local Insights Digital Report for Q3 2012. Learn which business categories and verticals are most popular among mobile searchers, how mobile search compares to online for local searches, and details on local ad click-through rates, from YP.com’s Local Insights Digital Report for Q3 2012. 0 Comments

30 Free Ways To Market Your Small Business Site

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In marketing, sometimes "free" is too good to be true. But sometimes, free is good. Looking to market your small business online with a limited budget? It can be done. Here are 30 things you can do to get started today at the low, low cost of $0. In marketing, sometimes "free" is too good to be true. But sometimes, free is good. Looking to market your small business online with a limited budget? It can be done. Here are 30 things you can do to get started today at the low, low cost of $0. 0 Comments

Google Planning New Small Business Service as Part of Local Revenue Push?

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Google is said to be planning a new service that aims to attract small businesses. The service will bring all local business advertising services under one banner, centralized around Google+. Early reports predict a release as soon as July. Google is said to be planning a new service that aims to attract small businesses. The service will bring all local business advertising services under one banner, centralized around Google+. Early reports predict a release as soon as July. 0 Comments

Your Locations are Your Biggest Digital Assets

A physical address has huge online implications. While you're covering your assets, make sure to build up your presence for local-based searches. A physical address has huge online implications. While you're covering your assets, make sure to build up your presence for local-based searches. 0 Comments

This Just In, Google Recruits Local Sales Force

Gregg Stewart gives you a heads up on Google Local Business Referrals and continues his review of local search strategies by covering underutilized local media sources. Gregg Stewart gives you a heads up on Google Local Business Referrals and continues his review of local search strategies by covering underutilized local media sources. 0 Comments

Google Launches Local for Mobile

Google's new Local for mobile service is a stripped-down version of the web-based Google Local that puts a heavy emphasis on maps and driving directions. Google's new Local for mobile service is a stripped-down version of the web-based Google Local that puts a heavy emphasis on maps and driving directions. 0 Comments