Articles on Gary Culliss

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Direct Hit Debuts Personalized Search

Toward the end of last year, I wrote about the concept of personalized search. This is where search results are custom tailored to your personal profile. Now Direct Hit is making such a system available to its partners. Toward the end of last year, I wrote about the concept of personalized search. This is where search results are custom tailored to your personal profile. Now Direct Hit is making such a system available to its partners. 0 Comments

Counting Clicks and Looking at Links

At their core, the major search engines use what I call the location/frequency method of determining relevancy. For example, search for "bill clinton," and most will return pages primarily ranked by where and how often those words appear in each document. At their core, the major search engines use what I call the location/frequency method of determining relevancy. For example, search for "bill clinton," and most will return pages primarily ranked by where and how often those words appear in each document. 0 Comments

Counting Clicks and Looking at Links

Counting Clicks and Looking at Links From The Search Engine Update August 4, 1998 At their core, the major search engines use what I call the location/frequency method of determining relevancy. For example, search for "bill clinton," and most will return pages primarily ranked by where and how often those words appear in each document Counting Clicks and Looking at Links From The Search Engine Update August 4, 1998 At their core, the major search engines use what I call the location/frequency method of determining relevancy. For example, search for "bill clinton," and most will return pages primarily ranked by where and how often those words appear in each document 0 Comments