Articles on Christmas tree

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How to Convert One-Time Customers Into Repeat or Lifetime Customers

Holiday Hangover

Getting the most out of your seasonal high tide can be exciting, but don't neglect what lies ahead: the slow season. Here's how to maintain holiday momentum and foster lifetime customers using a mix of social media, remarketing, and email. Getting the most out of your seasonal high tide can be exciting, but don't neglect what lies ahead: the slow season. Here's how to maintain holiday momentum and foster lifetime customers using a mix of social media, remarketing, and email. 0 Comments

Forecasting SEM Activity

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Forecasting goals, targets, and budgets for coming months or quarters is neither easy nor quick, but you must get your forecasts as accurate as possible to make sure you and your client can agree on reasonable targets. Here’s how. Forecasting goals, targets, and budgets for coming months or quarters is neither easy nor quick, but you must get your forecasts as accurate as possible to make sure you and your client can agree on reasonable targets. Here’s how. 0 Comments

The Bra Tree – A New Way Of Thinking About Evergreen Content

A view of a river between hills and forests

When most SEOs think of evergreen content, they think of something boring, dry, and rehashed. But with a little personality and regular care, your evergreen content can grow into a healthy, Google-friendly, backlink-generating forest. When most SEOs think of evergreen content, they think of something boring, dry, and rehashed. But with a little personality and regular care, your evergreen content can grow into a healthy, Google-friendly, backlink-generating forest. 0 Comments

Google & NORAD Track Santa; Bing Unveils 'Magical' Holiday Calendar

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Bing and Google are both participating in holiday-oriented activities: Google is helping to track Santa yet again with the help of NORAD, while Bing is counting down to the holidays with a "Magical Holiday Calendar" featuring deals and prizes. Bing and Google are both participating in holiday-oriented activities: Google is helping to track Santa yet again with the help of NORAD, while Bing is counting down to the holidays with a "Magical Holiday Calendar" featuring deals and prizes. 0 Comments