Jim Hedger

Jim Hedger

Jim Hedger is a writer and broadcaster specializing in organic SEO and search marketing. Jim works with Metamend Search Engine Marketing as an SEO consultant, lead copywriter and head blog writer. He also works as a consultant to Enquisite Search Metrics. Jim has been involved in the SEO field since the days of the dinosaurs. He felt like he lost a personal friend the day Disney went "ol' Yeller" on Infoseek. When not traveling between conferences, Jim lives with a perpetually annoyed cat named Hypertext in the northwest techno-outport of Victoria, British Columbia.

Articles by Jim Hedger

GenieKnows Its Verticals

Halifax-based search engine GenieKnows.com has slugged it out in the second tiers of the search engine universe since its founding in 1999. About two years ago, rather than get into a fight it knew it couldn't win, and to appeal to its strongest markets, GenieKnows went vertical.