SEO News

Amanda Watlington

Amanda Watlington
Amanda Watlington is the owner of Searching for Profit, a search marketing consultancy focusing on the interaction of the consumer with businesses using search engines, RSS, blogs, podcasting or other new media to deliver their message. She is a frequent speaker at Search Engine Strategies, WebmasterWorld and other industry conferences. She's the author of three books and has written feature articles for over thirty magazines and journals. She has twenty years of experience as a communications, sales and business strategy consultant, and over ten years as a search marketer.

Articles by Amanda Watlington

  1. YouKu.com: Online Video-Sharing Strong in China

    As reported yesterday, in Pew Survey Finds Increased Use Of Video-Sharing, Sites, there has been a 45% year-to-year growth in the United States for the number of users visiting video-sharing sites. Similar strong growth is being experienced in...

  2. Sign of the Times – Agencies Go Vertical

    Just a few short years ago when search engine marketing was still very young; a prospective client looking for help with search marketing sought an agency with expertise in search. Once the client selected a search capable agency, they did not...

  3. Get It Right Now by Reading "Do It Wrong Quickly"

    Mike Moran's Do It Wrong Quickly: How the Web Changes the Old Marketing Rules (ISBN-13: 9780132255967) recently published by IBM Press is a must read for search marketers wanting to play larger more challenging roles in the organizations they...

  4. Future for Kelkoo with Yahoo! Cloudy

    As Yahoo! continues to redefine its business, Financial Times reports that Yahoo! is considering divesting Kelkoo, the European shopping comparison engine purchased in 2004 for $575 million. At the time of its purchase, Kelkoo was Europe's...

  5. Universal Search Coming to Microsoft's Live Search

    In a blog post last Thursday, originally described by the press as a leak, Akram Hussein, Program Manager of Windows Live Platform, detailed a number of new features of Windows Live Search 2.0 that are expected to be rolled out on September 26th...

  6. Google, Yahoo! and Server Status Codes 404 and 410

    The “Meet the Crawler” sessions at SES are always high on my personal “not to be missed” list. The session at San Jose was as ever interesting and informative. One take-away was that both Google and Yahoo! treat server codes 404 and 410 as though...

  7. ClipBlast! to Automatically Index Metacafe Content

    ClipBlast! through partnership with Metacafe will automatically index new video posted to Metacafe. ClipBlast!'s automatic indexing capability will provide viewers a way to view video of interest on Metacafe quickly and easily. This will expand...

  8. New Yahoo! comScore Study on Shopping Behavior

    The Yahoo! comScore study released this week reaffirms that shoppers who pre-shop products on the Web in fact purchase more at off-line stores. The study, which was designed to identify whether of search and display advertising had an impact on...

  9. Metacrawler Obovo.com Goes Mobile

    Obovo.com, a metacrawler search portal, which searches and returns results from MSN Live Search™, Gigablast™, LookSmart™, and Alexa™ is now available through mobile devices. The just released mobile version of Obovo.com provides users Web search...

  10. Blinkx to Include Content from Pyro.TV

    Over the past few months the video search marketplace has resembled a homesteading land rush, as video search players strike deal after deal with content sources and aggregators. Today the rush continues. blinkx has announced a partnership with...