It's a fact of business life: big companies often face bigger challenges. Large-scale search programs, especially those involving multiple brands or multiple countries, are inherently more complex to create and manage. If you're finding yourself...
Dr. Kai-Fu Lee has resigned as Google Vice President and President of Google Greater China to work with Chinese start-ups at a new company he founded, Innovation Works. Innovation Works will concentrate on Internet, mobile Internet, and cloud...
Yahoo is rolling out some changes to its search results pages, with a new three-column design that highlights Yahoo apps, related searches, and more filtering options. The changes are being tested with a random set of Yahoo users, and are...
Microsoft unloaded a potential conflict of interest today when it agreed to sell Razorfish to Publicis for $530 million. Microsoft had picked up Razorfish (then known as Avenue A | Razorfish) as part of its 2007 acquisition of aQuantive. That...
The editorial team here at Search Engine Watch is proud to announce the finalists for the 2009 Search Engine Watch Awards. We had a great turnout this year, with nearly 100 entries for the 14 categories. We've winnowed down the entries to...
The search deal announced today between Yahoo and Microsoft looks to be good for advertisers, but it may not be enough for the new #2 search engine to knock Google off its lofty perch.
So by now, you've probably heard about the Microsoft - Yahoo search deal. You may even have read my take that this will be good for advertisers. If not, go back and start there, so we're all caught up. I got responses from several other...
My phone has been ringing off the hook today with last-minute submitters to the Search Engine Watch Awards asking for an extension to today's deadline. In an effort to get all these great submissions included in our awards, we've decided to...
Will Google's new Web-based operating system change the world? It's possible, but there's a long way to go before that happens.
Yahoo today launched the pilot launch of Yahoo My Display Ads, a self-serve display ad marketplace for ads on Yahoo sites and partner sites. The ad customization part of the program is being powered by Seattle-based technology provider...
Microsoft today announced that NBC Universal will be the first media partner for its digital TV advertising marketplace, Admira. The technology, which Microsoft gained with its acquisition of Navic a year ago, uses real-time audience measurement...
Matt Cutts says Google changed its handling of nofollow last year, but no one noticed. Can that really be what happened?
Earlier this month, Matt Cutts shared with search marketers that Google had begun treating nofollow differently, especially in regards to "PageRank sculpting," the advanced SEO tactic that aims to control where PageRank flows around a site....
Microsoft's Bing isn't the only "decision engine" in town anymore, with today's launch of Hunch. Hunch is a new site that aims to connect people based on their answers to several questions, from "Where is your house located?" to "Do you like...
It's #followfriday on Twitter, that day when you spam your followers with lists of names you drop to impress them…or something like that. In theory, the idea is good: share some of your favorite Twitterers with your followers, assuming...
In the "Social Media: Do Big Companies Get It?" panel at SES Toronto, it turned out that the three presenters each offered a checklist of sorts. Though they shared more insight than just this, it's a handy way to sum up some of the knowledge they...
This week at SES Toronto, Tara Hunt shared some insights from her new book, The Whuffie Factor. In Hunt's definition, "whuffie" is social capital, composed of reputation, trust, connections, influence, and other factors. It becomes a kind of...
We've already seen comScore and StatCounter report an auspicious start for Microsoft's newly launched Bing search engine. Now, Hitwise shares Initial Bing Stats for US and Canada. According to Heather Dougherty, Hitwise's director of...
If you wait around long enough, anything will come back in style. Now that the link economy has sprung up, flourished, and begun to recede, marketers are once again paying attention to customer needs.
Since 1997, Search Engine Watch (SEW) has been keeping marketers and site owners informed about the world of search engine marketing through daily news and expert advice. Combined with Search Engine Strategies (SES), the leading international...
