Search Engine Marketing Consultant
A Searchmetrics analysis of news sources in Google's search results over several hundred thousand keywords in March 2013 shows that Patch.com had the most visibility, followed by Huffington Post, Disney’s Go.com, NYTimes.com and WashingtonPost.com.
The disavow tool is a very valuable tool to webmasters who need more control over off-site issues affecting their search rankings, but it isn't the game changer some people are making it out to be. In fact, it could be harmful in the wrong hands.
Yahoo Publisher Network has launched a new feature that alerts publishers to any compliancy issues within their account, such as URLs that contain content in direct violation of the YPN Terms. These alerts would show up on the homepage of a...
As an advertiser, there are often times when you want to site target a particular site running AdSense, but your particular product or service is really only relevant to a specific portion of the site. Or you might only want your ads running in...
Ever wanted to put your ads right on the product page of your competitor's product at Amazon.com, or wanted your product advertised with something related to it? Now with Amazon's new pay per click program ClickRiver, now you can. The program...
As a longtime Vancouver Canucks fan, I can vividly remember the 1994 Stanley Cup Game 7 where unfortunately, they lost the Cup to the New York Rangers. Now, thanks to Google Video, you can now watch classic NHL hockey games like that one as well...
If you have yet to go to a Search Engine Strategies conference, the Google AdSense team will let you see it in action with a video they just released. While the focus of the video is publisher testimonials (I was one of those interviewed), you...
Google AdWords has released a new tool for advertisers to enable them to easily test conversions on varying landing pages, headlines and ad copies. The tool then shows advertisers the testing results, including graphs, allowing them to chose the...
For those publishers that do a lot of testing and tracking to increase Google AdSense earnings, you will be happy to know you can now track up to five different channels on a single ad unit. You will need to generate new AdSense code in your...
Steve Bryant at eWeek reports that a woman has sued Google after she was suspended from the program for clicking on her own ads. Theresa B. Bradley filed a lawsuit against Google for $250,000 for fraud and misrepresentation, even though she...
Microsoft adCenter began inviting selected advertisers into the ContentAds pilot, which is expected to begin displaying contextual ads across selected MSN properties such as Real Estate and Money this fall. The text-based ads, which will be...
After recently announcing a partnership between Google & Viacom, their new video ads have begun displaying for a small group of specially chosen publishers. The videos, which run clips from a variety of shows from Comedy Central, MTV, MTV2,...
When you visit a site with Google AdSense ads, you would hardly expect the ads to trigger an auto-install prompt window to download various third party applications such as Flash, Quicktime and Adobe Acrobat. But that is just what the AdSense...
Microsoft adCenter has a new release launching Saturday, August 5th, and one of the upgrades includes the long awaited Firefox browser support. Microsoft sent out an email to their premium adCenter customers, which included the following:...
Google AdSense has recently added a couple of new ad unit styles for regular publishers, although neither of them can be controlled by the publisher. First, AdSense is testing an unbranded ad unit where they have removed all Google branding from...
The Google AdWords landing page algo changes this month have resulted in many advertisers sitting up and thinking about quality issues beyond their ad copy, and looking more closely at their landing pages. I caught up with Google to get...
Google's pricing for AdWords includes a component that looks at the content of landing pages, and a recent change that has caused price increases is proving controversial in the search marketing community.
Google's pricing for AdWords includes a component that looks at the content of landing pages, and a recent change that has caused price increases is proving controversial in the search marketing community.
GoDaddy has long placed ads on registered domains that customers have parked at GoDaddy. Now, GoDaddy is allowing webmasters to sign up for a paid monthly subscription to CashParking, that would see webmasters get a share of the profits made...
The Google AdWords blog has announced new changes that will be seen next week that will result in some advertisers faced with higher minimum bids to keep their campaigns running on AdWords, as a result in changes being made to the landing page...
