SEO News

Jennifer Slegg

Jennifer Slegg

Search Engine Marketing Consultant

JenniferSlegg.com

Jennifer Slegg began as a freelance writer, and turned to search engine optimization and writing content for the web in 1998. She has created numerous content-rich sites in niche markets and works with many clients on content creation, strategy, and monetization. She writes about many search industry and social media topics on her blog, JenniferSlegg.com and is a frequent speaker at search industry conferences on SEO, content marketing and content monetization. Acknowledged as the leading expert on the Google AdSense contextual advertising program, she runs JenSense, a blog dealing exclusively with contextual advertising. She is known by many as her handle Jenstar on various webmaster forums.

Articles by Jennifer Slegg

  1. Bing Ads Bid Landscape Tool Comes to Ad Group Level

    Bing Ads has announced that their Bid Landscape tool can now be used at both the keyword and ad group level by all U.S. advertisers. The bid landscape tool, which was originally released in March, is similar to Google AdWords' Bid Simulator Tool.

  2. Yandex Keyword Data Now '(Not Provided)'

    Yandex has made the move to encrypted search. The Russian search engine has begun encrypting 100 percent of searches done through Yandex, meaning webmasters with traffic from Yandex, will now see "(not set)" or "(not provided)" in their analytics.

  3. Google Updates Site Move Guidelines

    Google has updated their guidelines to help webmasters deal with moving sites, including issues that might come up due to moving a site to responsive design, moving a site with no URL change, and moving a site with completely new URLs, and more.

  4. Google Launches Search Removal Request Form

    The form launched Friday and reportedly spurred 12,000 search removal requests. It allows users in all 28 European Union countries, as well as four additional non-EU countries, to request removals, following the "right to be forgotten" ruling.

  5. Fetch as Google Adds Page Rendering

    Google has added to the Fetch as Google tool in Webmaster Tools, allowing webmasters to render their webpage as Googlebot sees it and address any issues. You can Fetch and Render for Desktop, Mobile: Smartphone, Mobile: XHTML/WML or Mobile: cHTML.