Search Engine Marketing Consultant
Google has announced a revamping of Google Maps and it is much more than a few changes. It is a reworking of the entire Google Maps interface from the group up, designed to make Maps more intuitive for users. Advertisements also have a new look.
Google is continuing to take action on link networks that violate its guidelines as well. Google's Distinguished Engineer Matt Cutts reported that Google has taken action against "several thousand" link sellers for passing PageRank.
Google CEO Larry Page has revealed some new details about a rare condition that caused him to lose his voice. It was a second case of vocal cord paralysis. While he is quick to state it isn’t life threatening, it has weakened his speaking voice.
A new Reuters report claims that Google+ is struggling to attract brands. However, it might not be as dire as the article makes it seem. Why? Because brands that are doing it well, and seemingly doing it right, are in it for the long haul.
When it comes to SEO for Google, what should webmasters expect in the next few months? In his latest video, Matt Cutts provides an overview of changes Google is working on, including Penguin 2.0, advertorials, authority, Panda, and more.
Google seems to be testing a new style of displaying local search results, such as restaurants, in a unique carousel style that allows a user to scroll sideways through the results. This format is clearly targeting mobile and tablet users.
Google Shopping is finally unleashing the new feed specifications for merchants, including guidance for high resolution images and new attributes for merchants with product identifier exemptions. The changes will begin going into effect in July.
Ad group level mobile adjustments are now available in many Google AdWords enhanced campaign accounts, with more accounts being added. Another change is that you can now set bulk bid adjustments for locations, dayparts and devices.
Today Google is honoring iconic graphic designer Saul Bass, famous for creating some of the best movie opening sequences in the late 1950s and '60s. Here is the complete list of title sequences Google used in their Doodle.
YouTube's new Trends Map will be a valuable tool for marketers who want to keep up on trends and shares, especially when wanting to look at specific gender or age demographics, as well as what is popular in different regions and cities.
The Search Alliance lives on. Yahoo and Microsoft have extended their revenue-per-search guarantee for one year, an extension of a partnership that Yahoo CEO Marissa Mayer had hinted would not continue when the current one expired March 31.
SEO isn't the big money maker many people believe, with many SEOs serving a small number of clients most earning smaller revenue. Bright Local has done a refresh of their 2011 Local SEO Industry Survey and there are some surprising results.
Google has just updated their list of ccTLDs (Country Coded Top Level Domains) they will treat as a generic TLD. This means that Google will consider these ccTLDs as generic for geotargeting, similarly to how .com domains are treated as generic.
“Just because a patent issues that has somebody’s name on it or someone who works at search quality or someone who works at Google, that doesn’t necessarily mean we are using that patent at that moment,” says Google's distinguished engineer.
As part of Snickers' "You're Not You When You're Hungry" campaign, an ad agency teamed up with Google to target users who made common spelling errors on Google searches. The result: more than 500,000 people saw the ads over three days.
A Searchmetrics analysis of news sources in Google's search results over several hundred thousand keywords in March 2013 shows that Patch.com had the most visibility, followed by Huffington Post, Disney’s Go.com, NYTimes.com and WashingtonPost.com.
The disavow tool is a very valuable tool to webmasters who need more control over off-site issues affecting their search rankings, but it isn't the game changer some people are making it out to be. In fact, it could be harmful in the wrong hands.
Yahoo Publisher Network has launched a new feature that alerts publishers to any compliancy issues within their account, such as URLs that contain content in direct violation of the YPN Terms. These alerts would show up on the homepage of a...
As an advertiser, there are often times when you want to site target a particular site running AdSense, but your particular product or service is really only relevant to a specific portion of the site. Or you might only want your ads running in...
Ever wanted to put your ads right on the product page of your competitor's product at Amazon.com, or wanted your product advertised with something related to it? Now with Amazon's new pay per click program ClickRiver, now you can. The program...
