Bryan Eisenberg is coauthor of the Wall Street Journal, Amazon, BusinessWeek, and New York Times bestselling books "Call to Action," "Waiting For Your Cat to Bark?," and "Always Be Testing." Bryan is a professional marketing speaker and has keynoted conferences globally such as SES, Shop.org, Direct Marketing Association, MarketingSherpa, Econsultancy, Webcom, SEM Konferansen Norway, the Canadian Marketing Association, and others. In 2010, Bryan was named a winner of the Direct Marketing Educational Foundation's Rising Stars Awards, which recognizes the most talented professionals 40 years of age or younger in the field of direct/interactive marketing. He is also cofounder and chairman emeritus of the Web Analytics Association. Bryan serves as an advisory board member of SES Conference & Expo, the eMetrics Marketing Optimization Summit, and several venture capital backed companies. He works with his coauthor and brother Jeffrey Eisenberg. You can find them at BryanEisenberg.com.
People often use professional talent to record the script for a demo video. These voiceovers can add credibility and using the right voice can even increase attention and engagement with the demo.
Search Engine Strategies San Jose is less than a week away. As if the Micro-Hoo! search deal and what it means for you wasn't enough to get you to show up at the conference let me offer you some other key sessions that will prove to be invaluable.
Blaming Google for your traffic woes is like a brick and mortar store blaming the city for its traffic. Once they walk through the door of your store, it is your responsibility to convert them.