If the last few days haven't been chaotic enough for you, what with all the confusing link warnings, brace yourself for some more fun. Google announced the following tonight via Twitter:
New data refresh of Panda starts rolling out tonight. ~1% of search results change enough to notice. More context: goo.gl/huekf— A Googler (@google) July 24, 2012
Google Panda first went live in February 2011. Google rountinely announces these algorithm refreshes, though the amount of time between each one varies – sometimes it happens within days; other times there have been several weeks between updates.
Panda aims to reward "high-quality" websites. Google pointed users to this post for more context on how to determine whether your site meets the criteria. For some more pointers on content creation, check out our 23-point web content litmust test.
Last week, Google's Panda algorithm debuted to a new audience – Japanese and Korean languages. In a tweet, Google noted that rollout, which didn't impact any other languages, and affected less than 5 percent of queries.
We're launching Panda for Japanese & Korean. <5% of queries affected (no other languages affected today). Context: goo.gl/eodS2— A Googler (@google) July 17, 2012
Meet Your Favorite Search Engine Watch Contributors
Many of SEW's leading expert contributors will be at ClickZ Live, the new online and digital marketing event kicking off in New York (March 31-April 3). Hear from the likes of: Thom Craver, Josh Braaten, Lisa Barone, Simon Heseltine, Josh McCoy, Lisa Raehsler, Greg Jarboe, Dan Cristo, Joseph Kerschbaum, John Gagnon, Eric Enge and more!