A bit of re-branding news to begin the month of March. The Overture brand is no more. All of Overture's and Yahoo's marketing services will now use the name: Yahoo! Search Marketing Solutions. Details in this news release.
Optimising Digital Marketing Campaigns with Search, Social and Analytics
At SES London (9-11 Feb) you'll get an overview of the latest tools, tips, and tactics in Paid, Owned, Earned, Integrated Media and Business Intelligence to streamline your marketing campaigns in 2015. Register by 31 October to take advantage of Early Bird Rates.